Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel) and Facebook Lookalike Audience

      Personal Data: Trackers; Usage Data

    • WhatsApp Business direct marketing

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Analytics

    • Google Analytics, WordPress Stats and Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Cloudflare Web Analytics

      Personal Data: device information; language; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: billing address; city; email address; first name; last name; phone number

  • Contacting the User

    • Contact form and Mailing list or newsletter

      Personal Data: email address; first name; last name

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: email address; first name

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets

      Personal Data: Trackers; Usage Data

  • Interaction with live chat platforms

    • Facebook Messenger Customer Chat and LiveChat Widget

      Personal Data: Data communicated while using the service; Trackers; Usage Data

    • WhatsApp Business Chat widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Managing data collection and online surveys

    • Facebook lead ads

      Personal Data: email address

  • Managing support and contact requests

    • WhatsApp Business customer support

      Personal Data: billing address; city; first name; last name; phone number

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: city; company name; email address; first name; last name; phone number

  • Remarketing and behavioral targeting

    • Facebook Remarketing

      Personal Data: Trackers; Usage Data

    • Facebook Custom Audience

      Personal Data: email address; Trackers

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    New Fairy Srl
    Via Zeuner, 5
    Seveso 20822 (MB)
    P.Iva 10147070964

    Owner contact email: assistenza@newfairy.it