Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Microsoft Advertising

      Personal Data: Cookies; Usage Data

    • Facebook Audience Network

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • Google Analytics and Display Advertising extension for Google Analytics

      Personal Data: Cookies; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: company name; country; email address; first name; last name; ZIP/Postal code

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Infrastructure monitoring

    • Pingdom

      Personal Data: Cookies; Usage Data

  • Interaction with live chat platforms

    • Zendesk Chat

      Personal Data: email address

  • Managing support and contact requests

    • Zendesk

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Platform services and hosting

    • Shopify

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Remarketing with Google Analytics and LinkedIn Website Retargeting

      Personal Data: Cookies; Usage Data

    • Facebook Custom Audience

      Personal Data: Cookies; email address

  • Tag Management

    • Segment

      Personal Data: Cookies; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Performance Fabrics Inc DBA HexArmor
    640 Leffingwell AVE NE
    Grand Rapids, Michigan 49505

    Owner contact email: privacy@hexarmor.com