Personal Data processed for the following purposes and using the following services:

• • Access to third-party accounts

    • Facebook account access

      Permissions: About Me; Access Friend Lists; Birthday; Contact email; Email; Leads Retrieval; Usage Data

    • Mailchimp account access

      Personal Data: country; date of birth; email address; first name; last name; phone number; physical address; Trackers; Usage Data

  • Advertising

    • Direct Advertising

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Direct Email Marketing (DEM)

      Personal Data: email address; first name; last name

    • Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking, Viafoura, X Ads conversion tracking, Adgoon conversion tracking, Demandbase conversion tracking, Google Ads Similar audiences and VisitIQ

      Personal Data: Trackers; Usage Data

    • Google Ad Manager, VIADS ADVERTISING and Viralize

      Personal Data: Tracker; Usage Data

    • TikTok conversion tracking

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Outbrain conversion tracking (Outbrain pixel)

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

    • Pinterest Conversion Tag

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • Facebook Analytics for Apps

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Analytics

      Personal Data: Tracker; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Google Analytics with anonymized IP, Meta Events Manager and Analytics collected directly

      Personal Data: Trackers; Usage Data

    • User ID extension for Google Analytics

      Personal Data: Trackers

    • Cloudflare Web Analytics

      Personal Data: device information; language; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: date of birth; email address; first name; last name

    • Phone contact

      Personal Data: phone number

    • Mailing list or newsletter

      Personal Data: company name; country; date of birth; email address; first name; last name; phone number; physical address; Trackers; Usage Data; website

  • Content commenting

    • Facebook Comments

      Personal Data: Tracker; Usage Data

  • Content performance and features testing (A/B testing)

    • Visual Website Optimizer

      Personal Data: Tracker; Usage Data

    • Google Optimize and Google Optimize 360

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Tracker; Usage Data

    • Google Maps widget

      Personal Data: Trackers; Usage Data

  • Handling payments

    • Android Pay

      Personal Data: billing address; email address; first name; last name; payment info; purchase history; shipping address; Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Apple Pay and Google Pay

      Personal Data: billing address; email address; first name; last name; payment info; phone number; purchase history; shipping address; Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Klarna

      Personal Data: billing address; email address; first name; last name; payment info; phone number; shipping address; Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Payment by bank transfer

      Personal Data: first name; last name; payment info; physical address

    • PayPal

      Personal Data: billing address; email address; first name; last name; password; payment info; phone number; purchase history; Tracker; Usage Data; username; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • Akamai Content Delivery Network

      Personal Data: Tracker; Usage Data

    • Akamai hosting

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; Data communicated while using the service; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration

  • Interaction with data collection platforms and other third parties

    • Direct marketing via popups

      Personal Data: Email; Tracker

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets

      Personal Data: Trackers; Usage Data

  • Interaction with live chat platforms

    • Facebook Messenger Customer Chat

      Personal Data: Data communicated while using the service; Tracker; Usage Data

    • WhatsApp Business Chat widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: country; Data communicated while using the service; date of birth; email address; first name; last name; phone number; physical address; Tracker; various types of Data

    • Trustpilot Automatic Feedback Service

      Personal Data: billing address; city; contents of the email or message; country; county; data relating to the point of sale; email address; first name; geography/region; invoicing information; last name; payment info; phone number; purchase history; shipping address; Usage Data; User ID; ZIP/Postal code

  • Managing data collection and online surveys

    • Facebook lead ads

      Personal Data: Data communicated while using the service; Tracker

  • Managing landing and invitation pages

    • Mailchimp Landing Page

      Personal Data: country; date of birth; email address; first name; last name; phone number; physical address; Trackers; Usage Data

  • Platform services and hosting

    • Shopify

      Personal Data: billing address; email address; first name; last name; payment info; phone number; shipping address; Tracker; Usage Data

  • Registration and authentication

    • Facebook Authentication

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

  • Registration and authentication provided directly by www.seasbathandbody.co.uk

    • Direct registration

      Personal Data: billing address; city; company name; country; county; date of birth; email address; first name; gender; house number; last name; password; phone number; physical address; prefix ; Tracker; Usage Data; User ID; username; various types of Data; ZIP/Postal code

  • Remarketing and behavioral targeting

    • Facebook Custom Audience

      Personal Data: email address; Tracker

    • Google Ads Remarketing

      Personal Data: Tracker; Usage Data

    • Facebook Remarketing, Google Ad Manager Audience Extension and Remarketing with Google Analytics

      Personal Data: Trackers; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Tracker; Usage Data

    • Cloudflare Bot Management

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Analysis and predictions based on the User’s Data (“profiling”)

    The Owner may use the Personal and Usage Data collected through www.seasbathandbody.co.uk to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
    User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
    The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

Contact information

• • Owner and Data Controller

    Seas Bath and Body
    C/O Pase Management Ltd
    3 Wood Lane
    Appleton
    Warrington
    WA4 3DB

    Owner contact email: emma@pasemanagement.co.uk