Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel), Meta Lookalike Audience, Google Ads conversion tracking and Google Conversion linker

      Personal Data: Trackers; Usage Data

    • Google Ads enhanced conversions

      Personal Data: address; contact details; email address; first name; last name; phone number; Trackers

    • Google Ads Audience Expansion

      Personal Data: clicks; page views; Usage Data

    • Google Ads Customer Match

      Personal Data: email address; first name; last name; User ID

    • Google Ads Optimized Targeting

      Personal Data: clicks; email address; first name; last name; page views

    • Google Ads Smart Bidding

      Personal Data: email address; first name; last name; page views; referral URL; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • User ID extension for Google Analytics

      Personal Data: Trackers

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • WooCommerce Order Attribution Tracking

      Personal Data: page views; referral URL; Trackers; Usage Data

  • Building and running atelierzav.it

    • WordPress (self-hosted)

      Personal Data: billing address; city; company name; contact info; country; Data communicated while using the service; email address; first name; last name; phone number; purchase history; shipping address; ZIP/Postal code

  • Collection of privacy-related preferences

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: IP address; Trackers

  • Contacting the User

    • Contact form

      Personal Data: email address; Usage Data

    • Mailing list or newsletter

      Personal Data: email address; Trackers; Usage Data

  • Displaying content from external platforms

    • Google Maps widget

      Personal Data: Trackers; Usage Data

  • Handling payments

    • Google Pay

      Personal Data: email address; first name; last name; payment info; Trackers; Usage Data

    • PayPal and PayPal Payments Hub

      Personal Data: email address; payment info; Trackers; Usage Data

    • PayPal Carrier Payments

      Personal Data: device information; payment info; phone number; Trackers; Usage Data

  • Hosting and backend infrastructure

    • Register.it

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets and PayPal button and widgets

      Personal Data: Trackers; Usage Data

  • Interaction with live chat platforms

    • WhatsApp Business Chat Widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; Trackers; user content

  • Managing data collection and online surveys

    • Meta lead ads

      Personal Data: email address; Trackers; Usage Data

  • Platform services and hosting

    • WooCommerce

      Personal Data: billing address; data relating to the point of sale; email address; name; order ID; payment info; phone number; shipping address; Trackers; Usage Data

  • Remarketing and behavioural targeting

    • Facebook Remarketing and Google Signals

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

  • Spam and bots protection

    • Cloudflare Turnstile

      Personal Data: browser fingerprint; browser information; IP address; Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery. The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by atelierzav.it depends on the payment system used.

Contact information

• • Owner and Data Controller

    ZAV Srl
    Via dei Carrettieri, 2/4
    24040 Osio Sopra BG
    P.iva: 00884490160

    Owner contact email: privacy@ateliarzav.it