Personal Data processed for the following purposes and using the following services:

• • Analytics

    • Google Analytics

      Personal Data: Cookies; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

  • Backup saving and management

    • Backup on Google Drive

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Contacting the User

    • Contact form

      Personal Data: address; email address; first name; last name; phone number

    • Mailing list or newsletter

      Personal Data: email address; first name; last name

    • Phone contact

      Personal Data: phone number

  • Displaying content from external platforms

    • Google Maps widget and YouTube video widget

      Personal Data: Tracker; Usage Data

  • Handling payments

    • PayPal, Apple Pay, Google Pay and Klarna

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • Google Cloud Storage

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets

      Personal Data: Tracker; Usage Data

  • Managing contacts and sending messages

    • Klaviyo

      Personal Data: address; email address; first name; last name; phone number; purchase history; various types of Data

  • Managing data collection and online surveys

    • Klaviyo Forms

      Personal Data: email address; first name; last name

  • Platform services and hosting

    • Shopify

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Facebook Remarketing and Remarketing with Google Analytics

      Personal Data: Tracker; Usage Data

    • Klaviyo segmentation and social advertising

      Personal Data: device information; email address; purchase history; Tracker; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: Tracker; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Tracker; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    1st Choice Horse Supplies Ltd
    4 Middleton Avenue
    Strutherhill Industrial Estate
    Larkhall
    ML9 2TL

    Owner contact email: info@firstchoicehorsesupplies.co.uk