Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking, X Ads conversion tracking, Meta ads conversion tracking (Meta pixel) and Hotjar Form Analysis & Conversion Funnels

      Personal Data: Trackers; Usage Data

    • Google Ads Similar audiences, Microsoft Advertising, LinkedIn Ads, Facebook Lookalike Audience and Google Ad Manager

      Personal Data: Tracker; Usage Data

    • Microsoft Advertising Universal Event Tracking

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Universally unique identifier (UUID); Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

    • Meta Audience Network

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Analytics

    • HubSpot Analytics, Google Analytics and Google Analytics with anonymised IP

      Personal Data: Tracker; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • User ID extension for Google Analytics

      Personal Data: Tracker

    • Cloudflare Web Analytics

      Personal Data: device information; language; Usage Data

    • Matomo and Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: device information; session statistics; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: company name; email address; first name; last name

  • Content commenting

    • Facebook Comments

      Personal Data: Tracker; Usage Data

    • Growify Blog

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Tracker; Usage Data

  • Displaying content from external platforms

    • YouTube video widget

      Personal Data: Tracker; Usage Data

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Microsoft Clarity

      Personal Data: clicks

  • Hosting and backend infrastructure

    • Microsoft Azure

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Hotjar Recruit User Testers

      Personal Data: Tracker; Usage Data; various types of Data

  • Interaction with external social networks and platforms

    • LinkedIn button and social widgets, Twitter Tweet button and social widgets and Facebook Like button and social widgets

      Personal Data: Tracker; Usage Data

  • Interaction with live chat platforms

    • Facebook Messenger Customer Chat

      Personal Data: Data communicated while using the service; Tracker; Usage Data

  • Interaction with online survey platforms

    • Hotjar Poll & Survey widgets

      Personal Data: Tracker; Usage Data; various types of Data

  • Managing contacts and sending messages

    • HubSpot Email

      Personal Data: email address; Usage Data

    • SendinBlue Email

      Personal Data: email address; Trackers; Usage Data

  • Managing data collection and online surveys

    • Facebook lead ads

      Personal Data: city; company name; country; Data communicated while using the service; email address; first name; last name; phone number; physical address; profession; Tracker; Usage Data; ZIP/Postal code

  • Managing support and contact requests

    • Growify Knowledge Database

  • Platform services and hosting

    • Webflow

      Personal Data: Tracker; Usage Data

  • Registration and authentication

    • Linkedin OAuth

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • Facebook Oauth

      Personal Data: Tracker; various types of Data

    • Twitter OAuth

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioural targeting

    • Google Ads Remarketing, LinkedIn Website Retargeting, Remarketing with Google Analytics, Twitter Remarketing, Facebook Remarketing, Google Ad Manager Audience Extension and Google Signals

      Personal Data: Tracker; Usage Data

    • Twitter Tailored Audiences and Facebook Custom Audience

      Personal Data: email address; Tracker

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Tracker; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: Tracker; various types of Data as specified in the privacy policy of the service

  • User database management

    • HubSpot CRM

      Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

    • HubSpot Lead Management

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Growify.App (Create and use a user account)

    Users can create a Growify user account ("Profile") in order to use Growify's services and features. In the process, the personal data provided is transmitted to us by the browser and stored in our systems.
    
    Types of data processed: master data (e.g., names), contact data (e.g., e-mail), content data (e.g., skills and skill levels, entries in text fields), IP address, time of registration.
    
    Affected persons: Users
    
    Purposes of the processing: Use of the Growify platform
    
    Legal basis: consent (Art. 6 para. 1 p. 1 lit. a. DSGVO), contract performance and pre-contractual requests (Art. 6 para. 1 p. 1 lit. b. DSGVO), legitimate interests (Art. 6 para. 1 p. 1 lit. f. DSGVO).
    
    Storage of data: Personal data is stored until the time of deletion of the profile, beyond that only as long as the processing is necessary for any contract performance or for the fulfillment of legal retention obligations.
    
    
    Data transfer: A data transfer to third parties is not intended beyond the specified services.
    

Contact information

• • Owner and Data Controller

    Growify GmbH
    Franz-Jacob-Str. 2 b
    10369 Berlin (Germany)

    Owner contact email: dataprotection@growify.de