Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google AdSense

      Personal Data: Cookies; Usage Data

    • LightBox TV and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) and ShinyStat Free

      Personal Data: Cookies; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Google Analytics (Universal Analytics) with anonymized IP

      Personal Data: Trackers; Usage Data

    • Meta Events Manager

      Personal Data: billing address; city; Data communicated while using the service; date of birth; email address; first name; last name; order ID; payment info; shipping address; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; ZIP/Postal code

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: city; contact info; date of birth; email address; language; last name; ZIP/Postal code

  • Contacting the User

    • Contact form

      Personal Data: address; company name; email address; first name; last name; phone number; state; ZIP/Postal code

    • Mailing List or Newsletter

      Personal Data: email address; first name; state; Usage Data

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Cookies; Usage Data

  • Displaying content from external platforms

    • Vimeo video and YouTube video widget

      Personal Data: Cookies; Usage Data

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Infrastructure monitoring

    • Instabug

      Personal Data: last name

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: email address; first name; last name; Trackers; Usage Data

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets and Twitter Tweet button and social widgets

      Personal Data: Cookies; Usage Data

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Location-based interactions

    • Geolocation

      Personal Data: geographic position

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: email address

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: city; company name; email address; first name; last name; phone number; physical address; state; VAT Number; ZIP/Postal code

  • Spam and bots protection

    • Cloudflare Bot Management

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    SIT Società Italiana Tecnospazzole spa - Via Porrettana 453 - 40033 Casalecchio di Reno (Bologna)

    Owner contact email: info@sitbrush.com