Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel), Meta Lookalike Audience, Google Ads conversion tracking and Google Ad Manager

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Google Analytics (Universal Analytics)

      Personal Data: Trackers; Usage Data

    • Meta Events Manager

      Personal Data: billing address; browser information; browsing history; city; clicks; country; Data communicated while using the service; data relating to the point of sale; date of birth; email address; first name; gender; IP address; last name; order ID; page views; payment info; phone number; search history; shipping address; state; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; User ID; user subscriptions; ZIP/Postal code

  • Connecting Data

    • Make

      Personal Data: email address; first name; last name; phone number

  • Contacting the User

    • Contact form

      Personal Data: city; county; date of birth; email address; first name; gender; last name; phone number; physical address; Tax ID; ZIP/Postal code

  • Displaying content from external platforms

    • Google Programmable Search Engine with AdSense and Google Fonts

      Personal Data: Trackers; Usage Data

  • Handling activities related to productivity

    • Google Sheets

      Personal Data: city; country; Data communicated while using the service; date of birth; device information; email address; first name; gender; last name; phone number; physical address; Usage Data; username; ZIP/Postal code

  • Handling payments

    • Stripe

      Personal Data: billing address; email address; first name; last name

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; country; custom events; device information; diagnostic events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

  • Interaction with live chat platforms

    • WhatsApp Business Chat widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Managing data collection and online surveys

    • Meta lead ads

      Personal Data: city; country; date of birth; email address; first name; gender; last name; phone number; ZIP/Postal code

    • Data provided via online forms, managed directly

      Personal Data: email address; first name; last name

  • Remarketing and behavioral targeting

    • Facebook Remarketing, Google Ads Remarketing and Remarketing with Google Analytics

      Personal Data: Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Antonio Romano - Via Costiera Amalfitana 19a, Vietri sul Mare, Salerno

    Owner contact email: info@lalagunablu.it