Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Display Advertising extension for Google Analytics and Google Analytics

      Personal Data: Cookies; Usage Data

    • User ID extension for Google Analytics

      Personal Data: Cookies

    • Google Analytics 4

      Personal Data: Trackers

    • Google Analytics with anonymized IP

      Personal Data: Trackers; Usage Data

  • Collection of privacy-related preferences

    • iubenda Cookie Solution

      Personal Data: Tracker

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: date of birth; email address; first name; last name; phone number; Usage Data

    • Contact form

      Personal Data: email address; first name; last name; phone number

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Maps widget, TripAdvisor widget and YouTube video widget

      Personal Data: Cookies; Usage Data

    • Font Awesome

      Personal Data: Usage Data

    • Hotel.bb Booking Engine

  • Hosting and backend infrastructure

    • ArubaCloud

      Personal Data: various types of Data as specified in the privacy policy of the service

    • iubenda Consent Solution

      Personal Data: Data communicated while using the service

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: Cookies; email address; first name; last name; phone number; Usage Data

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets and Google+ +1 button and social widgets

      Personal Data: Cookies; Usage Data

  • Interaction with live chat platforms

    • WhatsApp Business Chat widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: Cookies; date of birth; email address; first name; last name; phone number; Usage Data

  • Managing landing and invitation pages

    • Mailchimp Landing Page

      Personal Data: Cookies; date of birth; email address; first name; last name; Usage Data

  • Remarketing and behavioral targeting

    • Remarketing with Google Analytics and Facebook Remarketing

      Personal Data: Cookies; Usage Data

    • Facebook Custom Audience

      Personal Data: Cookies; email address

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: Cookies; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Traghettilines Ferries

    Traghettilines is a content visualization service and booking service provided by Prenotazioni24 Srl that allows this Website to incorporate content of this kind on its pages.
    
    Personal Data collected: Usage Data and various types of Data as specified in the privacy policy of the service.
    
    Place of processing: Italy – privacy policy - cookie policy

  • Hotel.bb Booking Engine

    Travel Booking Engine
    
    Personal Data collected: Cookies and Usage Data.
    
    Place of processing: Italy - Privacy Policy

  • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Belvedere Sirena di M. Iacono sas - Hotel Villa Sirena - Via Merna di Sopra 4 - 80070 Serrara Fontana (Na) - Italia

    Owner contact email: info@villasirena.com