Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Reach and Query Click

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) with anonymized IP, Wordpress Stats and Google Analytics (Universal Analytics)

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: company name; email address; first name; last name; phone number

    • Mailing list or newsletter

      Personal Data: email address; Trackers; Usage Data

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • Google Fonts, Font Awesome, Instagram widget, TripAdvisor widget and Google Maps widget

      Personal Data: Trackers; Usage Data

  • Handling payments

    • PayPal and Stripe

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Payment by bank transfer

      Personal Data: company name; first name; last name; payment info; physical address

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets, Twitter Tweet button and social widgets and Pinterest “Pin it” button and social widgets

      Personal Data: Trackers; Usage Data

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: email address; first name

  • Platform services and hosting

    • WordPress.com

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication

    • WordPress.com Single Sign On

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

    • Windows Live Connect

      Personal Data: various types of Data as specified in the privacy policy of the service

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Sepp, The Bavarian Guide / Lechnerstrasse 38, Suite DG / 82067 Zell, Munich

    Owner contact email: sepp@thebavarianguide.com