Privacy Policy of Parasoft

Parasoft collects some Personal Data from its Users.

Personal Data collected for the following purposes and using the following services:

    • Advertising

      • Reach, Google Ad Manager, Google Ads Similar audiences and Oracle Data Cloud - Moat Integration

        Personal Data: Cookies; Usage Data

    • Analytics

      • Google Analytics, HubSpot Analytics, Matomo and Google Ads conversion tracking

        Personal Data: Cookies; Usage Data

      • LinkedIn conversion tracking (LinkedIn Insight Tag)

        Personal Data: Cookies; device information; Usage Data

      • Google Analytics Advertising Reporting Features

        Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Content performance and features testing (A/B testing)

      • Google Optimize and Google Optimize 360

        Personal Data: Cookies; Usage Data

    • Displaying content from external platforms

      • Google Fonts and Adobe Fonts

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Infrastructure monitoring

      • New Relic

        Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

    • Interaction with external social networks and platforms

      • AddThis and LinkedIn button and social widgets

        Personal Data: Cookies; Usage Data

    • Managing contacts and sending messages

      • HubSpot Email

        Personal Data: email address; Usage Data

    • Remarketing and behavioral targeting

      • LinkedIn Website Retargeting, Google Ad Manager Audience Extension, Google Ads Remarketing and Remarketing with Google Analytics

        Personal Data: Cookies; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

    • User database management

      • HubSpot CRM

        Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

      • HubSpot Lead Management

        Personal Data: various types of Data as specified in the privacy policy of the service

Contact information

    • Owner and Data Controller

      Parasoft Corporation, 101 E. Huntington Dr, Monrovia, CA 91016, USA

      Owner contact email: info@parasoft.com