Privacy Policy of www.edgecumbe.co.uk

This Application collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Google Ad Manager and Query Click

        Personal Data: Tracker; Usage Data

    • Analytics

      • Google Analytics

        Personal Data: Cookies; Usage Data

      • LinkedIn conversion tracking (LinkedIn Insight Tag)

        Personal Data: device information; Tracker; Usage Data

      • Google Analytics Advertising Reporting Features

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • Google Analytics Demographics and Interests reports

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

      • Google Analytics with anonymized IP and Hotjar Form Analysis & Conversion Funnels

        Personal Data: Tracker; Usage Data

      • Outbrain conversion tracking (Outbrain pixel)

        Personal Data: device information; Tracker; Universally unique identifier (UUID); Usage Data

    • Backup saving and management

      • Amazon Glacier

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Contacting the User

      • Contact form

        Personal Data: address; city; company name; email address; field of activity; first name; gender; last name; number of employees; phone number; various types of Data; website; ZIP/Postal code

      • Mailing list or newsletter

        Personal Data: address; city; company name; Cookies; email address; first name; last name; phone number; profession; website; ZIP/Postal code

    • Content performance and features testing (A/B testing)

      • Google Optimize and Google Optimize 360

        Personal Data: Tracker; Usage Data

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Maps widget, Video Vimeo and YouTube video widget

        Personal Data: Cookies; Usage Data

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Hosting and backend infrastructure

      • Amazon Web Services (AWS) and DigitalOcean

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Infrastructure monitoring

      • Uptime Robot

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Interaction with data collection platforms and other third parties

      • Hotjar Recruit User Testers

        Personal Data: Tracker; Usage Data; various types of Data

    • Interaction with online survey platforms

      • Hotjar Poll & Survey widgets

        Personal Data: Tracker; Usage Data; various types of Data

    • Managing data collection and online surveys

      • Hotjar surveys

        Personal Data: company name; country; Data communicated while using the service; date of birth; email address; first name; gender; geographic position; last name; number of employees; password; phone number; physical address; profession; state; Tax ID; Tracker; Usage Data; username; VAT Number; website

    • Remarketing and behavioral targeting

      • Google Ad Manager Audience Extension

        Personal Data: Tracker; Usage Data

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Tracker; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

    • Owner and Data Controller

      Edgecumbe Consulting Group Ltd.
      Whitefriars Business Centre,
      2nd Floor,
      Whitefriars,
      Lewins Mead,
      Bristol BS1 2NT

      Owner contact email: johannah.palmer@edgecumbe.co.uk