Privacy Policy of www.atpm.it

This Website collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Google Ad Manager and Google Ads Similar audiences

        Personal Data: Tracker; Usage Data

      • Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

        Personal Data: Trackers; Usage Data

    • Analytics

      • Google Analytics with anonymized IP and Business Contact

        Personal Data: Tracker; Usage Data

      • User ID extension for Google Analytics

        Personal Data: Tracker

      • Google Analytics Advertising Reporting Features

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • Google Analytics Demographics and Interests reports

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

      • Google Analytics 4

        Personal Data: number of Users; session statistics; Trackers; Usage Data

      • Meta Events Manager

        Personal Data: browser information; browsing history; IP address; order ID; page views; Usage Data

    • Contacting the User

      • Mailing list or newsletter

        Personal Data: address; city; company name; email address; Usage Data; ZIP/Postal code

      • Contact form

        Personal Data: address; city; company name; country; county; email address; fax number; first name; last name; phone number; Tax ID; various types of Data; VAT Number; website; ZIP/Postal code

      • Phone contact

        Personal Data: phone number

    • Displaying content from external platforms

      • YouTube video widget and Google Fonts

        Personal Data: Tracker; Usage Data

    • Handling activity data

      • Activity data tracked by your device

        Personal Data: general activity data

    • Handling payments

      • PayPal

        Personal Data: various types of Data as specified in the privacy policy of the service

      • Payment by bank transfer

        Personal Data: company name; first name; last name

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • Interaction with external social networks and platforms

      • PayPal button and widgets

        Personal Data: Tracker; Usage Data

    • Location-based interactions

      • Non-continuous geolocation

        Personal Data: geographic position

    • Managing contacts and sending messages

      • Amazon Simple Email Service (SES)

        Personal Data: email address

    • Registration and authentication

      • Log In with PayPal

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Registration and authentication provided directly by this Website

      • Direct registration

        Personal Data: address; billing address; city; company name; country; county; date of birth; email address; fax number; first name; house number; language; last name; phone number; state; Tax ID; various types of Data; VAT Number; ZIP/Postal code

    • Remarketing and behavioral targeting

      • Remarketing with Google Analytics, Google Ads Remarketing, Google Ad Manager Audience Extension and Google Signals

        Personal Data: Tracker; Usage Data

    • Spam and bots protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Selling goods and services online

      The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
      The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

    • Personal Data collected through sources other than the User

      The Owner of this Website may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing.
      Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

    • Analysis and predictions based on the User’s Data (“profiling”)

      The Owner may use the Personal and Usage Data collected through this Website to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
      User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
      The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

Contact information

    • Owner and Data Controller

      PC & Informatica srl - via Bruno Pontecorvo, 3 - 63822 Porto San Giorgio (FM)

      Owner contact email: dpo@atpm.it