Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics

      Personal Data: Tracker; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; phone number

  • Displaying content from external platforms

    • YouTube video widget

      Personal Data: Tracker; Usage Data

  • Handling payments

    • PayPal

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Google Pay

      Personal Data: billing address; email address; payment info

  • Managing contacts and sending messages

    • Klaviyo

      Personal Data: company name; country; date of birth; email address; first name; gender; last name; phone number; physical address; state; Trackers; Usage Data

  • Managing data collection and online surveys

    • Klaviyo Forms

      Personal Data: city; company name; country; Data communicated while using the service; date of birth; email address; first name; gender; last name; phone number; physical address; purchase history; state; Trackers; Usage Data

  • Platform services and hosting

    • Shopify

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Facebook Custom Audience

      Personal Data: email address; Trackers

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

  • User database management

    • Klaviyo CRM

      Personal Data: city; company name; country; date of birth; email address; first name; gender; last name; phone number; physical address; purchase history; state; Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    1825 S.R.L.
    VIA ALDO MORO 37A
    13900 BIELLA - ITALIA

    Owner contact email: info@serralunga.com