Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel), Meta Lookalike Audience, Google Ad Manager, Google Ads conversion tracking and Google Ads Similar audiences

      Personal Data: Trackers; Usage Data

    • Google Ads Customer Match

      Personal Data: country; email address; first name; last name; phone number; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); User ID; ZIP/Postal code

  • Analytics

    • Meta Events Manager

      Personal Data: billing address; browser information; browsing history; city; clicks; country; Data communicated while using the service; data relating to the point of sale; date of birth; email address; first name; gender; IP address; last name; order ID; page views; payment info; phone number; search history; shipping address; state; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; User ID; user subscriptions; ZIP/Postal code

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; Trackers

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: Trackers

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: email address; first name; last name; Trackers; Usage Data

    • Contact form

      Personal Data: email address; first name; last name; Trackers; Usage Data; various types of Data

  • Handling payments

    • PayPal

      Personal Data: billing address; device information; email address; first name; IP address; last name; order ID; payment info; phone number; shipping address; Trackers; various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

  • Managing contacts and sending messages

    • Klaviyo

      Personal Data: company name; country; date of birth; email address; first name; gender; last name; phone number; physical address; profession; purchase history; state; Trackers; Usage Data; username; various types of Data

  • Managing data collection and online surveys

    • Meta lead ads

      Personal Data: Data communicated while using the service; email address; first name; last name; Trackers; Usage Data

  • Platform services and hosting

    • Shopify

      Personal Data: billing address; device information; email address; first name; last name; payment info; phone number; shipping address; Trackers; Usage Data

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: billing address; city; company name; country; county; date of birth; email address; first name; gender; house number; language; last name; password; phone number; physical address; Tax ID; Trackers; Usage Data; User ID; username; various types of Data; VAT Number; ZIP/Postal code

  • Remarketing and behavioral targeting

    • Facebook Remarketing, Google Ad Manager Audience Extension, Google Signals, Remarketing with Google Analytics and Google Ads Remarketing

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    SEDE LEGALE
    Via Luigi Einaudi, 224
    62012 Civitanova Marche (MC) ITALY
    eshop@massimosantini.com
    Customer Care: +39 0733 1876857

    Owner contact email: eshop@massimosantini.com