Cookie Policy of lemonhive.com

This document informs Users about the technologies that help this Website to achieve the purposes described below. Such technologies allow the Owner to access and store information (for example by using a Cookie) or use resources (for example by running a script) on a User’s device as they interact with this Website.

For simplicity, all such technologies are defined as "Trackers" within this document – unless there is a reason to differentiate.
For example, while Cookies can be used on both web and mobile browsers, it would be inaccurate to talk about Cookies in the context of mobile apps as they are a browser-based Tracker. For this reason, within this document, the term Cookies is only used where it is specifically meant to indicate that particular type of Tracker.

Some of the purposes for which Trackers are used may also require the User's consent. Whenever consent is given, it can be freely withdrawn at any time following the instructions provided in this document.

This Website uses Trackers managed directly by the Owner (so-called “first-party” Trackers) and Trackers that enable services provided by a third-party (so-called “third-party” Trackers). Unless otherwise specified within this document, third-party providers may access the Trackers managed by them.
The validity and expiration periods of Cookies and other similar Trackers may vary depending on the lifetime set by the Owner or the relevant provider. Some of them expire upon termination of the User’s browsing session.
In addition to what’s specified in the descriptions within each of the categories below, Users may find more precise and updated information regarding lifetime specification as well as any other relevant information – such as the presence of other Trackers - in the linked privacy policies of the respective third-party providers or by contacting the Owner.

Activities strictly necessary for the operation of this Website and delivery of the Service

This Website uses so-called “technical” Cookies and other similar Trackers to carry out activities that are strictly necessary for the operation or delivery of the Service.

Third-party Trackers

  • Traffic optimisation and distribution

    This type of service allows this Website to distribute their content using servers located across different countries and to optimise their performance.
    Which Personal Data are processed depends on the characteristics and the way these services are implemented. Their function is to filter communications between this Website and the User's browser.
    Considering the widespread distribution of this system, it is difficult to determine the locations to which the contents that may contain Personal Information of the User are transferred.

    Cloudflare (Cloudflare Inc.)

    Cloudflare is a traffic optimisation and distribution service provided by Cloudflare Inc.
    The way Cloudflare is integrated means that it filters all the traffic through this Website, i.e., communication between this Website and the User's browser, while also allowing analytical data from this Website to be collected.

    Personal Data processed: Tracker and various types of Data as specified in the privacy policy of the service.

    Place of processing: United States – Privacy Policy.

  • Hosting and backend infrastructure

    This type of service has the purpose of hosting Data and files that enable this Website to run and be distributed as well as to provide a ready-made infrastructure to run specific features or parts of this Website.

    Some services among those listed below, if any, may work through geographically distributed servers, making it difficult to determine the actual location where the Personal Data are stored.

    iubenda Consent Solution (iubenda srl)

    The iubenda Consent Solution allows to store and retrieve records of final Users’ consent to the processing of Personal Data, and preferences thereof.

    Personal Data processed: Data communicated while using the service and Tracker.

    Place of processing: Italy – Privacy Policy.

    Storage duration:

    • ConS JS library localStorage (IUB_DATA): indefinite

  • Tag Management

    This type of service helps the Owner to manage the tags or scripts needed on this Website in a centralised fashion.
    This results in the Users' Data flowing through these services, potentially resulting in the retention of this Data.

    Google Tag Manager (Google Ireland Limited)

    Google Tag Manager is a tag management service provided by Google Ireland Limited.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: Ireland – Privacy Policy.

Other activities involving the use of Trackers

Basic interactions & functionalities

This Website uses Trackers to enable basic interactions and functionalities, allowing Users to access selected features of the Service and facilitating the User's communication with the Owner.

  • Selling goods and services online

    Sopro

    Our carefully selected partners and service providers may process personal information about you on our behalf as described below:

    Digital Marketing Service Providers

    We periodically appoint digital marketing agents to conduct marketing activity on our behalf, such activity may result in the compliant processing of personal information. Our appointed data processors include:

    (i) Prospect Global Ltd (trading as Sopro) Reg. UK Co. 09648733. You can contact Sopro and view their privacy policy here: http://sopro.io. Sopro are registered with the ICO Reg: ZA346877 their Data Protection Officer can be emailed at: dpo@sopro.io.”

  • Tag Management

    This type of service helps the Owner to manage the tags or scripts needed on this Website in a centralised fashion.
    This results in the Users' Data flowing through these services, potentially resulting in the retention of this Data.

    Google Tag Manager (Google Ireland Limited)

    Google Tag Manager is a tag management service provided by Google Ireland Limited.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: Ireland – Privacy Policy.

    Tealium IQ tag Management (Tealium Inc.)

    Tealium IQ tag Management is a tag management service provided by Tealium Inc.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: United States – Privacy Policy.

    Storage duration:

    • utag_main*: 1 year

Measurement

This Website uses Trackers to measure traffic and analyse User behaviour with the goal of improving the Service.

  • Analytics

    The services contained in this section enable the Owner to monitor and analyse web traffic and can be used to keep track of User behaviour.

    Wordpress Stats (Aut O’Mattic A8C Ireland Ltd.)

    Wordpress Stats is an analytics service provided by Aut O’Mattic A8C Ireland Ltd.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: Ireland – Privacy Policy.

    Storage duration:

    • tk_tc: duration of the session

    Google Analytics (Google Ireland Limited)

    Google Analytics is a web analysis service provided by Google Ireland Limited (“Google”). Google utilises the Data collected to track and examine the use of this Website, to prepare reports on its activities and share them with other Google services.
    Google may use the Data collected to contextualise and personalise the ads of its own advertising network.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: Ireland – Privacy Policy – Opt Out.

    Storage duration:

    • AMP_TOKEN: 1 hour
    • _ga: 2 years
    • _gac*: 3 months
    • _gat: 1 minute
    • _gid: 1 day

    Google Ads conversion tracking (Google Ireland Limited)

    Google Ads conversion tracking is an analytics service provided by Google Ireland Limited that connects data from the Google Ads advertising network with actions performed on this Website.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: Ireland – Privacy Policy.

    Storage duration:

    • IDE: 2 years
    • test_cookie: 15 minutes

    Google Analytics Advertising Reporting Features (Google Ireland Limited)

    Google Analytics on this Website has Advertising Reporting Features activated, which collects additional information from the DoubleClick cookie (web activity) and from device advertising IDs (app activity). It allows the Owner to analyse specific behaviour and interests Data (traffic Data and Users' ads interaction Data) and, if enabled, demographic Data (information about the age and gender).

    Users can opt out of Google's use of cookies by visiting Google's Ads Settings.

    Personal Data processed: Tracker, unique device identifiers for advertising (Google Advertiser ID or IDFA, for example) and various types of Data as specified in the privacy policy of the service.

    Place of processing: Ireland – Privacy Policy – Opt Out.

    Storage duration:

    • IDE: 2 years
    • _gcl_*: 3 months
    • test_cookie: 15 minutes

    Google Analytics Demographics and Interests reports (Google Ireland Limited)

    Google Analytics Demographics and Interests reports is a Google Advertising Reporting feature that makes available demographic and interests Data inside Google Analytics for this Website (demographics means age and gender Data).

    Users can opt out of Google's use of cookies by visiting Google's Ads Settings.

    Personal Data processed: Tracker and unique device identifiers for advertising (Google Advertiser ID or IDFA, for example).

    Place of processing: Ireland – Privacy Policy – Opt Out.

    Storage duration:

    • IDE: 2 years
    • _gcl_*: 3 months
    • test_cookie: 15 minutes

    LinkedIn conversion tracking (LinkedIn Insight Tag) (LinkedIn Corporation)

    LinkedIn conversion tracking (LinkedIn Insight Tag) is an analytics and behavioural targeting service provided by LinkedIn Corporation that connects data from the LinkedIn advertising network with actions performed on this Website. The LinkedIn Insight Tag tracks conversions that can be attributed to LinkedIn ads and enables to target groups of Users on the base of their past use of this Website.

    Users may opt out of behavioural targeting features through their device settings, their LinkedIn account settings or by visiting the AdChoices opt-out page.

    Personal Data processed: device information, Tracker and Usage Data.

    Place of processing: United States – Privacy Policy.

    Storage duration:

    • AnalyticsSyncHistory: 1 month
    • JSESSIONID: duration of the session
    • UserMatchHistory: 1 month
    • bcookie: 1 year
    • bscookie: 1 year
    • lang: duration of the session
    • lidc: 1 day
    • lms_ads: 1 month
    • lms_analytics: 1 month

    Microsoft Advertising Universal Event Tracking (Microsoft Corporation)

    Microsoft Advertising Universal Event Tracking is an analytics service provided by Microsoft Corporation that connects data from the Microsoft Advertising network with actions performed on this Website.

    Personal Data processed: Tracker, unique device identifiers for advertising (Google Advertiser ID or IDFA, for example), Universally unique identifier (UUID) and Usage Data.

    Place of processing: United States – Privacy Policy – Opt Out.

    Storage duration:

    • _uetsid: 1 day
    • _uetvid: 2 years

    HubSpot Analytics (HubSpot, Inc.)

    HubSpot Analytics is an analytics service provided by HubSpot, Inc.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: United States – Privacy Policy – Opt Out .

    Storage duration:

    • __hssc: 30 minutes
    • __hssrc: duration of the session
    • __hstc: 2 years
    • hubspotutk: 2 years
    • messagesUtk: 2 years

  • Analytics services managed directly by this Website

    The services contained in this section allow the Owner to collect and manage analytics through the use of first-party Trackers.

    Matomo (this Website)

    Matomo is an analytics software used by this Website to analyse data directly without the help of third parties.

    Personal Data processed: Tracker and Usage Data.

    Storage duration:

    • _pk_cvar*: 30 minutes
    • _pk_hsr*: 30 minutes
    • _pk_id*: 2 years
    • _pk_ref*: 7 months
    • _pk_ses*: 30 minutes
    • _pk_testcookie*: duration of the session

Targeting & Advertising

This Website uses Trackers to deliver personalised marketing content based on User behaviour and to operate, serve and track ads.

  • Advertising

    This type of service allows User Data to be utilised for advertising communication purposes. These communications are displayed in the form of banners and other advertisements on this Website, possibly based on User interests.
    This does not mean that all Personal Data are used for this purpose. Information and conditions of use are shown below.
    Some of the services listed below may use Trackers to identify Users or they may use the behavioural retargeting technique, i.e. displaying ads tailored to the User’s interests and behaviour, including those detected outside this Website. For more information, please check the privacy policies of the relevant services.
    Services of this kind usually offer the possibility to opt out of such tracking. In addition to any opt-out feature offered by any of the services below, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section "How to opt-out of interest-based advertising" in this document.

    Google Ad Manager (Google Ireland Limited)

    Google Ad Manager is an advertising service provided by Google Ireland Limited that allows the Owner to run advertising campaigns in conjunction with external advertising networks that the Owner, unless otherwise specified in this document, has no direct relationship with. In order to opt out from being tracked by various advertising networks, Users may make use of Youronlinechoices. In order to understand Google's use of data, consult Google's partner policy.
    This service uses the “DoubleClick” Cookie, which tracks use of this Website and User behaviour concerning ads, products and services offered.  

    Users may decide to disable all the DoubleClick Cookies by going to: Google Ad Settings.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: Ireland – Privacy Policy.

    Storage duration:

    • AID: 2 years
    • ANID: 2 years
    • Conversion: 3 months
    • DSID: 14 days
    • FCNEC: 1 year
    • FLC: 10 seconds
    • FPAU: 3 months
    • FPGCLAW: 3 months
    • FPGCLDC: 3 months
    • FPGCLGB: 3 months
    • IDE: 2 years
    • NID: 6 months
    • RUL: 1 year
    • TAID: 14 days
    • __gads: 2 years
    • __gsas: 2 years
    • _gac_: 3 months
    • _gac_gb_: 3 months
    • _gcl_au: 3 months
    • _gcl_aw: 3 months
    • _gcl_dc: 3 months
    • _gcl_gb: 3 months
    • _gcl_gf: 3 months
    • _gcl_ha: 3 months
    • id: 2 years
    • test_cookie: 15 minutes

    Google Ads Similar audiences (Google Ireland Limited)

    Similar audiences is an advertising and behavioural targeting service provided by Google Ireland Limited that uses Data from Google Ads Remarketing in order to display ads to Users with similar behaviour to Users who are already on the remarketing list due to their past use of this Website.
    On the basis of this Data, personalised ads will be shown to Users suggested by Google Ads Similar audiences.

    Users who don't want to be included in Similar audiences can opt out and disable the use of advertising cookies by going to: Google Ad Settings.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: Ireland – Privacy Policy – Opt Out.

    Storage duration:

    • AID: 2 years
    • ANID: 2 years
    • Conversion: 3 months
    • DSID: 14 days
    • FCNEC: 1 year
    • FLC: 10 seconds
    • FPAU: 3 months
    • FPGCLAW: 3 months
    • FPGCLDC: 3 months
    • FPGCLGB: 3 months
    • IDE: 2 years
    • NID: 6 months
    • RUL: 1 year
    • TAID: 14 days
    • __gads: 2 years
    • __gsas: 2 years
    • _gac_: 3 months
    • _gac_gb_: 3 months
    • _gcl_au: 3 months
    • _gcl_aw: 3 months
    • _gcl_dc: 3 months
    • _gcl_gb: 3 months
    • _gcl_gf: 3 months
    • _gcl_ha: 3 months
    • id: 2 years
    • test_cookie: 15 minutes

    LinkedIn Ads (LinkedIn Ireland Unlimited Company)

    LinkedIn Ads is an advertising service provided by LinkedIn Ireland Unlimited Company.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: Ireland – Privacy Policy – Opt out.

    Storage duration:

    • GAID: indefinite
    • IDFA: indefinite
    • UserMatchHistory: 1 month
    • _gcl_*: 3 months
    • _guid: 3 months
    • aam_uuid: 1 month
    • li_fat_id: 1 month
    • li_giant: 7 days
    • li_sugr: 3 months
    • lms_ads: 1 month
    • oribi_cookie_test: duration of the session
    • oribi_session: 2 hours
    • oribi_user_guid: 7 months

  • Remarketing and behavioural targeting

    This type of service allows this Website and its partners to inform, optimise and serve advertising based on past use of this Website by the User.
    This activity is facilitated by tracking Usage Data and by using Trackers to collect information which is then transferred to the partners that manage the remarketing and behavioural targeting activity.
    Some services offer a remarketing option based on email address lists.
    In addition to any opt-out feature provided by any of the services below, Users may opt out by visiting the Network Advertising Initiative opt-out page.

    Users may also opt-out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general.

    LinkedIn Website Retargeting (LinkedIn Corporation)

    LinkedIn Website Retargeting is a remarketing and behavioural targeting service provided by LinkedIn Corporation that connects the activity of this Website with the LinkedIn advertising network.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: United States – Privacy Policy – Opt Out.

    Storage duration:

    • AnalyticsSyncHistory: 1 month
    • JSESSIONID: duration of the session
    • UserMatchHistory: 1 month
    • bcookie: 1 year
    • bscookie: 1 year
    • lang: duration of the session
    • lidc: 1 day
    • lissc: 1 year
    • lms_ads: 1 month
    • lms_analytics: 1 month

    Google Ads Remarketing (Google Ireland Limited)

    Google Ads Remarketing is a remarketing and behavioural targeting service provided by Google Ireland Limited that connects the activity of this Website with the Google Ads advertising network and the DoubleClick Cookie.

    Users can opt out of Google's use of cookies for ads personalisation by visiting Google's Ads Settings.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: Ireland – Privacy Policy – Opt Out.

    Storage duration:

    • AID: 2 years
    • ANID: 2 years
    • Conversion: 3 months
    • DSID: 14 days
    • FCNEC: 1 year
    • FLC: 10 seconds
    • FPAU: 3 months
    • FPGCLAW: 3 months
    • FPGCLDC: 3 months
    • FPGCLGB: 3 months
    • IDE: 2 years
    • NID: 6 months
    • RUL: 1 year
    • TAID: 14 days
    • __gads: 2 years
    • __gsas: 2 years
    • _gac_: 3 months
    • _gac_gb_: 3 months
    • _gcl_au: 3 months
    • _gcl_aw: 3 months
    • _gcl_dc: 3 months
    • _gcl_gb: 3 months
    • _gcl_gf: 3 months
    • _gcl_ha: 3 months
    • id: 2 years
    • test_cookie: 15 minutes

    Google Ad Manager Audience Extension (Google Ireland Limited)

    Google Ad Manager Audience Extension is a remarketing and behavioural targeting service provided by Google Ireland Limited that tracks the visitors of this Website and allows selected advertising partners to display targeted ads across the web to them.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: Ireland – Privacy Policy – Opt Out.

    Storage duration:

    • AID: 2 years
    • ANID: 2 years
    • Conversion: 3 months
    • DSID: 14 days
    • FCNEC: 1 year
    • FLC: 10 seconds
    • FPAU: 3 months
    • FPGCLAW: 3 months
    • FPGCLDC: 3 months
    • FPGCLGB: 3 months
    • IDE: 2 years
    • NID: 6 months
    • RUL: 1 year
    • TAID: 14 days
    • __gads: 2 years
    • __gsas: 2 years
    • _gac_: 3 months
    • _gac_gb_: 3 months
    • _gcl_au: 3 months
    • _gcl_aw: 3 months
    • _gcl_dc: 3 months
    • _gcl_gb: 3 months
    • _gcl_gf: 3 months
    • _gcl_ha: 3 months
    • id: 2 years
    • test_cookie: 15 minutes

    Facebook Remarketing (Facebook Ireland Ltd)

    Facebook Remarketing is a remarketing and behavioural targeting service provided by Facebook Ireland Ltd that connects the activity of this Website with the Facebook advertising network.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: Ireland – Privacy Policy – Opt Out.

    Storage duration:

    • _fbp: 3 months

    Facebook Custom Audience (Facebook Ireland Ltd)

    Facebook Custom Audience is a remarketing and behavioural targeting service provided by Facebook Ireland Ltd that connects the activity of this Website with the Facebook advertising network.

    Users can opt out of Facebook's use of cookies for ads personalisation by visiting this opt-out page.

    Personal Data processed: email address and Tracker.

    Place of processing: Ireland – Privacy Policy – Opt Out.

    Storage duration:

    • _fbp: 3 months

    Remarketing with Google Analytics (Google Ireland Limited)

    Remarketing with Google Analytics is a remarketing and behavioural targeting service provided by Google Ireland Limited that connects the tracking activity performed by Google Analytics and its Cookies with the Google Ads advertising network and the Doubleclick Cookie.

    Personal Data processed: Tracker and Usage Data.

    Place of processing: Ireland – Privacy Policy – Opt Out.

    Storage duration:

    • test_cookie: 15 minutes
    • IDE: 2 years
    • _gcl_*: 3 months

How to manage preferences and provide or withdraw consent

There are various ways to manage Tracker related preferences and to provide and withdraw consent, where relevant:

Users can manage preferences related to Trackers from directly within their own device settings, for example, by preventing the use or storage of Trackers.

Additionally, whenever the use of Trackers is based on consent, Users can provide or withdraw such consent by setting their preferences within the cookie notice or by updating such preferences accordingly via the relevant consent-preferences widget, if available.

It is also possible, via relevant browser or device features, to delete previously stored Trackers, including those used to remember the User’s initial consent.

Other Trackers in the browser’s local memory may be cleared by deleting the browsing history.

With regard to any third-party Trackers, Users can manage their preferences and withdraw their consent via the related opt-out link (where provided), by using the means indicated in the third party's privacy policy, or by contacting the third party.

Locating Tracker Settings

Users can, for example, find information about how to manage Cookies in the most commonly used browsers at the following addresses:

  • Google Chrome
  • Mozilla Firefox
  • Apple Safari
  • Microsoft Internet Explorer
  • Microsoft Edge
  • Brave
  • Opera

Users may also manage certain categories of Trackers used on mobile apps by opting out through relevant device settings such as the device advertising settings for mobile devices, or tracking settings in general (Users may open the device settings and look for the relevant setting).

How to opt out of interest-based advertising

Notwithstanding the above, Users may follow the instructions provided by YourOnlineChoices (EU), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar services. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Consequences of denying consent

Users are free to decide whether or not to grant consent. However, please note that Trackers help this Website to provide a better experience and advanced functionalities to Users (in line with the purposes outlined in this document). Therefore, in the absence of the User's consent, the Owner may be unable to provide related features.

Owner and Data Controller

Lemon Hive (Amdeas Limited) 20-22 Wenlock Road, London, N1 7GU

Owner contact email: hive@lemonhive.com

Since the use of third-party Trackers through this Website cannot be fully controlled by the Owner, any specific references to third-party Trackers are to be considered indicative. In order to obtain complete information, Users are kindly requested to consult the privacy policies of the respective third-party services listed in this document.

Given the objective complexity surrounding tracking technologies, Users are encouraged to contact the Owner should they wish to receive any further information on the use of such technologies by this Website.

Definitions and legal references

Personal Data (or Data)

Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.

Usage Data

Information collected automatically through this Website (or third-party services employed in this Website), which can include: the IP addresses or domain names of the computers utilised by the Users who use this Website, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilised to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server's answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilised by the User, the various time details per visit (e.g., the time spent on each page within the Application) and the details about the path followed within the Application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User's IT environment.

User

The individual using this Website who, unless otherwise specified, coincides with the Data Subject.

Data Subject

The natural person to whom the Personal Data refers.

Data Processor (or Data Supervisor)

The natural or legal person, public authority, agency or other body which processes Personal Data on behalf of the Controller, as described in this privacy policy.

Data Controller (or Owner)

The natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data, including the security measures concerning the operation and use of this Website. The Data Controller, unless otherwise specified, is the Owner of this Website.

This Website (or this Application)

The means by which the Personal Data of the User is collected and processed.

Service

The service provided by this Website as described in the relative terms (if available) and on this site/application.

European Union (or EU)

Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area.

Cookie

Cookies are Trackers consisting of small sets of data stored in the User's browser.

Tracker

Tracker indicates any technology - e.g Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting - that enables the tracking of Users, for example by accessing or storing information on the User’s device.


Legal information

This privacy statement has been prepared based on provisions of multiple legislations, including Art. 13/14 of Regulation (EU) 2016/679 (General Data Protection Regulation).

This privacy policy relates solely to this Website, if not stated otherwise within this document.

Latest update: 15 June 2022

iubenda hosts this content and only collects the Personal Data strictly necessary for it to be provided.

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