Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Salesforce

      Personal Data: Tracker; Usage Data

    • Hotjar Form Analysis & Conversion Funnels

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) with anonymized IP, Google Analytics (Universal Analytics) and Salesforce Analytics Cloud

      Personal Data: Tracker; Usage Data

    • Google Analytics 4

      Personal Data: Usage Data

    • User ID extension for Google Analytics

      Personal Data: Trackers

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

  • Contacting the User

    • Contact form

      Personal Data: city; company name; country; county; email address; fax number; field of activity; first name; last name; phone number; physical address; profession; state; Tax ID; various types of Data; VAT Number; website; ZIP/Postal code

    • Mailing list or newsletter

      Personal Data: company name; email address; first name; last name

  • Displaying content from external platforms

    • YouTube video widget

      Personal Data: Tracker; Usage Data

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with live chat platforms

    • Salesforce Live Agent

      Personal Data: company name; country; email address; first name; last name; phone number; physical address

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: Data communicated while using the service

  • Managing support and contact requests

    • Salesforce Service Cloud

      Personal Data: Data communicated while using the service; various types of Data as specified in the privacy policy of the service

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • jsDelivr

      Personal Data: Usage Data

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

  • User database management

    • Salesforce Marketing Cloud and Salesforce Sales Cloud

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Pardot

      Personal Data: Data communicated while using the service; device information; email address; Tracker; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • iubenda CCPA Cookie (usprivacy)

    iubenda CCPA Cookie (usprivacy) is set by the iubenda Cookie Solution and stores California consumer opt-out choices in the local domain.

  • iubenda Cookie Solution (consent Cookie)

    iubenda consent Cookie (_iub_cs-X) is set by the iubenda Cookie Solution and stores User preferences related to Trackers in the local domain.

  • CCPA: Collection of personal information about minors

    We do not knowingly collect personal information of consumers who are below the age of 16.

  • iubenda Cookie Solution (remote consent Cookie)

    Remote iubenda consent Cookie (_iub_cs-X) is set by the iubenda Cookie Solution and stores User preferences related to Trackers under the .iubenda.com domain.

Contact information

• • Owner and Data Controller

    Pietro Fiorentini
    Via Enrico Fermi, 8/10
    36057 Arcugnano (VI)
    
    Tel. +39 0444 968 511
    Fax +39 0444 960 468

    Owner contact email: privacy@fiorentini.com