Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ad Manager, Google Ads conversion tracking, Google Ads Similar audiences, Google AdSense, Meta ads conversion tracking (Meta pixel), Facebook Lookalike Audience and Hotjar Form Analysis & Conversion Funnels

      Personal Data: Trackers; Usage Data

    • Google Campaign Manager 360

      Personal Data: geographic position; Trackers; Usage Data

    • Facebook Audience Network

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Pinterest Ads and TikTok conversion tracking

      Personal Data: Trackers

    • Pinterest Conversion Tag

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics), Google Analytics (Universal Analytics) with anonymized IP, Wordpress Stats and Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics 4

      Personal Data: number of Users; Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: email address; last name

    • Mailing list or newsletter

      Personal Data: email address; first name; last name

  • Content performance and features testing (A/B testing)

    • Google Optimize , Google Optimize 360 and Optimizely

      Personal Data: Trackers; Usage Data

    • Firebase Remote Config

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Displaying content from external platforms

    • Google Fonts, Font Awesome and Google Maps widget

      Personal Data: Trackers; Usage Data

  • Handling payments

    • Google Pay, Stripe, PayPal and Skrill

      Personal Data: email address

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • SiteGround Hosting

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Hotjar Recruit User Testers

      Personal Data: Trackers; Usage Data; various types of Data

    • Mailchimp widget and Typeform widget

      Personal Data: email address

  • Interaction with external social networks and platforms

    • Pinterest “Pin it” button and social widgets

      Personal Data: Trackers; Usage Data

  • Interaction with online survey platforms

    • Hotjar Poll & Survey widgets

      Personal Data: Trackers; Usage Data; various types of Data

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: email address

    • Klaviyo

      Personal Data: country; email address; first name; last name; physical address; purchase history; Trackers; Usage Data

  • Managing data collection and online surveys

    • Facebook lead ads, Hotjar surveys and Klaviyo Forms

      Personal Data: email address

  • Managing landing and invitation pages

    • Mailchimp Landing Page

      Personal Data: email address

  • Platform services and hosting

    • WordPress.com

      Personal Data: Data communicated while using the service; email address; last name; shipping address

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: email address

  • Remarketing and behavioral targeting

    • Google Ad Manager Audience Extension, Google Ads Remarketing, Remarketing with Google Analytics, Facebook Remarketing, LinkedIn Website Retargeting, Perfect Audience and Twitter Remarketing

      Personal Data: Trackers; Usage Data

    • Facebook Custom Audience and Twitter Tailored Audiences

      Personal Data: email address; Trackers

    • TikTok Remarketing

      Personal Data: Trackers

    • Outbrain Custom Audience

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

    • Klaviyo segmentation and social advertising

      Personal Data: device information; email address; purchase history; Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers

  • User database management

    • Klaviyo CRM

      Personal Data: email address

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Boryana Chervilova - Casa Caprichos - Calle Andrea Doria 31
    5o, 2o, 08003 Barcelona, Spain

    Owner contact email: info@casacaprichos.com