Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics with anonymized IP, Wordpress Stats, Livestats Aruba, Google Analytics and Analytics collected directly

      Personal Data: Cookies; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: company name; email address; first name; last name; phone number

  • Displaying content from external platforms

    • Adobe Edge Web Fonts, Adobe Fonts, Fonts.com Web Fonts and Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Maps widget and YouTube video widget

      Personal Data: Cookies; Usage Data

    • YouTube video widget without cookies and Font Awesome

      Personal Data: Usage Data

    • Gravatar

      Personal Data: email address; Usage Data

  • Hosting and backend infrastructure

    • ArubaCloud

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets, Google+ +1 button and social widgets, Twitter Tweet button and social widgets and LinkedIn button and social widgets

      Personal Data: Cookies; Usage Data

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Platform services and hosting

    • WordPress.com

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication

    • WordPress.com Single Sign On

      Personal Data: various types of Data as specified in the privacy policy of the service

  • SPAM protection

    • Akismet

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Google reCAPTCHA

      Personal Data: Cookies; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    MKM Labo S.r.l.s.
    
    Via Giambattista Gropello, 11 – 10138 Torino (TO)
    
    P.IVA E C.F. 11893410016

    Owner contact email: marco@hyperia.it