Privacy Policy of Pick Center

Pick Center collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking, TikTok conversion tracking and LinkedIn Ads

        Personal Data: Trackers; Usage Data

      • Facebook Lookalike Audience

        Personal Data: Cookies; Usage Data

      • LinkedIn conversion tracking (LinkedIn Insight Tag)

        Personal Data: device information; Trackers; Usage Data

    • Analytics

      • Google Analytics

        Personal Data: Cookies; Usage Data

      • Facebook Analytics for Apps

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

      • Meta Events Manager

        Personal Data: Trackers; Usage Data

      • Google Analytics 4

        Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Contacting the User

      • Phone contact

        Personal Data: phone number

      • Mailing list or newsletter and Contact form

        Personal Data: email address; first name; last name; phone number

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Tracker; Usage Data

      • Google Maps widget and YouTube video widget

        Personal Data: Cookies; Usage Data

    • Handling payments

      • PayPal, Bitpay and Stripe

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

      • Microsoft Clarity

        Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

    • Interaction with live chat platforms

      • WhatsApp Business Chat widget

        Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

    • Registration and authentication provided directly by Pick Center

      • Direct registration

        Personal Data: city; country; county; email address; field of activity; first name; language; last name; phone number; physical address; prefix ; Trackers; Usage Data; User ID; various types of Data; VAT Number; ZIP/Postal code

    • Remarketing and behavioral targeting

      • Facebook Remarketing and LinkedIn Website Retargeting

        Personal Data: Cookies; Usage Data

      • Facebook Custom Audience

        Personal Data: Cookies; email address

      • TikTok Remarketing

        Personal Data: Trackers; Usage Data

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Selling goods and services online

      The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
      The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by Pick Center depends on the payment system used.

Contact information

    • Owner and Data Controller

      Pick Center Roma srl Unipersonale
      Via Attilio Regolo, 19
      00192 Roma

      Owner contact email: info@pickcenter.com