Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • Facebook Lookalike Audience

      Personal Data: Tracker; Usage Data

  • Analytics

    • Google Analytics with anonymized IP and Google Analytics

      Personal Data: Tracker; Usage Data

    • Cloudflare Web Analytics

      Personal Data: device information; language; Usage Data

  • Commercial affiliation

    • Lead Dyno

      Personal Data: email address; first name; last name; Tracker; Usage Data

  • Connecting Data

    • Zapier

      Personal Data: email address; first name

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name

  • Content commenting

    • Disqus

      Personal Data: Data communicated while using the service; Tracker; Usage Data

  • Displaying content from external platforms

    • Wistia widget and Google Fonts

      Personal Data: Tracker; Usage Data

  • Handling payments

    • Stripe

      Personal Data: billing address; email address; first name; last name

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets

      Personal Data: Tracker; Usage Data

  • Managing contacts and sending messages

    • Twilio

      Personal Data: phone number

  • Remarketing and behavioral targeting

    • Facebook Custom Audience

      Personal Data: email address; Tracker

  • User database management

    • Infusionsoft

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Pathway of Power
    1825 32 Ave NE Unit 8, Calgary, AB T2E 7C8

    Owner contact email: support@pathwayofpower.com