Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • TikTok conversion tracking

      Personal Data: Trackers

  • Analytics

    • Facebook Analytics for Apps

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Analytics, Yandex Metrica and Google Analytics with anonymized IP

      Personal Data: Cookies; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: browsing history; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Contacting the User

    • Contact form and Mailing list or newsletter

      Personal Data: email address; first name; last name; phone number

    • Phone contact

      Personal Data: phone number

  • Data transfer outside of the UK

    • Data transfer abroad based on consent (UK)

      Personal Data: various types of Data

  • Data transfer outside the EU

    • Data transfer abroad based on consent and Data transfer abroad based on standard contractual clauses

      Personal Data: various types of Data

  • Device permissions for Personal Data access

    • Device permissions for Personal Data access

      Personal Data: Approximate location permission (non-continuous); Biometric Data access permission; Camera permission; Photo Library permission; Precise location permission (non-continuous); Sensors permission; Storage permission

  • Displaying content from external platforms

    • YouTube video widget

      Personal Data: Cookies; Usage Data

    • YouTube video widget without cookies

      Personal Data: Usage Data

    • Instagram widget

      Personal Data: Trackers; Usage Data

  • Handling payments

    • Payment by bank transfer

      Personal Data: address; company name; first name; last name; payment data

    • Stripe

      Personal Data: billing address; email address; first name; last name; payment info; various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Typeform widget

      Personal Data: email address; first name; last name; phone number

  • Interaction with external social networks and platforms

    • LinkedIn button and social widgets, Twitter Tweet button and social widgets and Facebook Like button and social widgets

      Personal Data: Trackers; Usage Data

  • Location-based interactions

    • Non-continuous geolocation

      Personal Data: geographic position

  • Managing contacts and sending messages

    • OneSignal

      Personal Data: email address; geographic position; language; Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; various types of Data as specified in the privacy policy of the service

    • Mailchimp

      Personal Data: company name; country; Data communicated while using the service; date of birth; email address; first name; last name; phone number; physical address; Trackers; Usage Data; username; various types of Data

    • Trustpilot Automatic Feedback Service

      Personal Data: email address; first name; last name; User ID

  • Platform services and hosting

    • Google Play Store

      Personal Data: Usage Data

    • App Store Connect

      Personal Data: advertising data; diagnostics; product interaction; purchase history; search history; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Universally unique identifier (UUID); Usage Data

  • Registration and authentication provided directly by Raison

    • Direct registration

      Personal Data: academic background; billing address; budget; city; company name; country; county; date of birth; email address; field of activity; first name; gender; house number; language; last name; number of employees; password; phone number; physical address; picture; profession; profile picture; Social Security number (SSN); state; Tax ID; Trackers; Usage Data; User ID; username; various types of Data; VAT Number; website; workplace; ZIP/Postal code

  • Remarketing and behavioral targeting

    • Facebook Remarketing

      Personal Data: Cookies; Usage Data

    • LinkedIn Website Retargeting

      Personal Data: Trackers; Usage Data

    • TikTok Remarketing

      Personal Data: unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

  • User database management

    • Pipedrive

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Intercom

      Personal Data: Data communicated while using the service; email address; Trackers; Universally unique identifier (UUID); Usage Data; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Automated decision-making

    Automated decision-making means that a decision which is likely to have legal effects or similarly significant effects on the User, is taken solely by technological means, without any human intervention. Raison may use the User's Personal Data to make decisions entirely or partially based on automated processes according to the purposes outlined in this document. Raison adopts automated decision-making processes as far as necessary to enter into or perform a contract between User and Owner, or on the basis of the User’s explicit consent, where such consent is required by the law.
    Automated decisions are made by technological means – mostly based on algorithms subject to predefined criteria – which may also be provided by third parties.
    The rationale behind the automated decision making is:

    • to enable or otherwise improve the decision-making process;
    • to grant Users fair and unbiased treatment based on consistent and uniform criteria;
    • to reduce the potential harm derived from human error, personal bias and the like which may potentially lead to discrimination or imbalance in the treatment of individuals etc.;
    • to reduce the risk of User's failure to meet their obligation under a contract. To find out more about the purposes, the third-party services, if any, and any specific rationale for automated decisions used within Raison, Users can check the relevant sections in this document.

    Consequences of automated decision-making processes for Users and rights of Users subjected to it

    As a consequence, Users subject to such processing, are entitled to exercise specific rights aimed at preventing or otherwise limiting the potential effects of the automated decisions taken.
    In particular, Users have the right to:

    • obtain an explanation about any decision taken as a result of automated decision-making and express their point of view regarding this decision;
    • challenge a decision by asking the Owner to reconsider it or take a new decision on a different basis;
    • request and obtain from the Owner human intervention on such processing.

    To learn more about the User’s rights and the means to exercise them, the User is invited to consult the section of this document relating to the rights of the User.

  • Personal Data collected through sources other than the User

    The Owner of Raison may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing.
    Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

  • Analysis and predictions based on the User’s Data (“profiling”)

    The Owner may use the Personal and Usage Data collected through Raison to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
    User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
    The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

  • 18+

    If you are under 18 years of age, you are not authorized to use Raison Services.

  • Eligibility for Raison Services

    You agree that the information you provide to Raison during account creation and any subsequent identity verification processes is accurate and complete, and will be updated as necessary to keep it so.
    
    You acknowledge and agree that Raison must conduct all necessary checks according to the applicable Anti Money Laundering and Counter Terrorist Financing regulations, in particular but not limited to Know Your Customer (KYC) checks, before allowing you to use Raison Services.

Contact information

• • Owner and Data Controller

    Raison Services OÜ, Raison Securities Limited, Raison Asset Management Corp. and Raison Digital Ltd. act as joint controllers in respect of your personal information. Raison Services OÜ is the joint controller with primary responsibility for your personal information, including with respect to providing you with information and responding to any requests you may make under the GDPR.
    
    Raison Services OÜ, Roosikrantsi 11, Tallinn city, Harju county, Estonia, 10119

    Owner contact email: support@raison.app