Privacy Policy of www.bright.md

This Website collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Demandbase

        Personal Data: Tracker; Usage Data

    • Analytics

      • Google Analytics, Google Ads conversion tracking and Hotjar Form Analysis & Conversion Funnels

        Personal Data: Tracker; Usage Data

    • Contacting the User

      • Phone contact

        Personal Data: phone number

      • Contact form

        Personal Data: company name; country; email address; first name; last name; phone number; state

    • Content performance and features testing (A/B testing)

      • Google Optimize

        Personal Data: Tracker; Usage Data

    • Displaying content from external platforms

      • Google Fonts and Video Vimeo

        Personal Data: Tracker; Usage Data

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Hosting and backend infrastructure

      • SiteGround Hosting

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

      • Amazon Web Services (AWS)

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Managing contacts and sending messages

      • Marketo Email Marketing

        Personal Data: company name; country; email address; first name; last name; phone number; various types of Data

    • Remarketing and behavioral targeting

      • LinkedIn Website Retargeting and Google Ads Remarketing

        Personal Data: Tracker; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Tracker; Usage Data

    • User database management

      • Marketo Lead Generation

        Personal Data: email address; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may follow the instructions provided by YourOnlineChoices (EU), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar initiatives. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Users may also opt-out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general.

Contact information

    • Owner and Data Controller

      Bright.md
      2175 NW Raleigh St., Suite 2030
      Portland, OR 97210

      Owner contact email: hello@bright.md