Personal Data processed for the following purposes and using the following services:

• • Access to third-party accounts

    • Google Drive account access

      Personal Data: Data communicated while using the service; email address; first name; last name; password; Usage Data

  • Advertising

    • Meta ads conversion tracking (Meta pixel), Facebook Lookalike Audience, LinkedIn Ads, X Ads conversion tracking, Google Ad Manager, Google Ads conversion tracking, Google Ads Similar audiences, Microsoft Advertising and Hotjar Form Analysis & Conversion Funnels

      Personal Data: Trackers; Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

    • Microsoft Advertising Universal Event Tracking

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Universally unique identifier (UUID); Usage Data

    • TikTok conversion tracking

      Personal Data: device information; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Analytics

    • Meta Events Manager, Google Analytics (Universal Analytics), Google Analytics (Universal Analytics) with anonymised IP, SumoMe Content Analytics and Wordpress Stats

      Personal Data: Trackers; Usage Data

    • YouTube Analytics and Reporting API

      Personal Data: Data communicated in order to use the Service; Data communicated while using the service; device information; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • User ID extension for Google Analytics

      Personal Data: Trackers

  • Backup saving and management

    • Backup on Google Drive

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: Data communicated while using the service

  • Contacting the User

    • Contact form

      Personal Data: city; company name; country; email address; field of activity; first name; last name; phone number; physical address; profession; state; Trackers; Usage Data; various types of Data; website

  • Displaying content from external platforms

    • Instagram widget, YouTube video widget, Google Calendar widget, Google Fonts and Font Awesome

      Personal Data: Trackers; Usage Data

    • YouTube IFrame Player

      Personal Data: Data communicated in order to use the Service; Data communicated while using the service; device information; Usage Data

    • YouTube video widget (Privacy Enhanced Mode)

      Personal Data: Trackers; Universally unique identifier (UUID); Usage Data

    • Google Maps widget

      Personal Data: Usage Data

    • Gravatar

      Personal Data: email address; Usage Data

  • Handling activities related to productivity

    • Google Docs, Google Sheets and Google Workspace

      Personal Data: Data communicated while using the service; email address; Usage Data

    • Gmail

      Personal Data: Data communicated while using the service; email address; first name; last name; Usage Data

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • Microsoft Clarity

      Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

  • Interaction with data collection platforms and other third parties

    • ActiveCampaign widget

      Personal Data: company name; email address; first name; last name; phone number; profession; Usage Data; various types of Data

    • Google Forms (embedded)

      Personal Data: answers to questions; Data communicated while using the service; Usage Data

    • Hotjar Recruit User Testers

      Personal Data: Trackers; Usage Data; various types of Data

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets, LinkedIn button and social widgets and Twitter Tweet button and social widgets

      Personal Data: Trackers; Usage Data

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Interaction with live chat platforms

    • ActiveCampaign site messages

      Personal Data: Data communicated while using the service; email address; Trackers; Usage Data

    • Facebook Messenger Customer Chat

      Personal Data: Data communicated while using the service; Trackers; Usage Data

  • Interaction with online survey platforms

    • Hotjar Poll & Survey widgets

      Personal Data: Trackers; Usage Data; various types of Data

  • Managing contacts and sending messages

    • ActiveCampaign Text Message and SMS Marketing

      Personal Data: company name; email address; first name; last name; phone number; profession; Usage Data; various types of Data

  • Managing data collection and online surveys

    • Facebook lead ads

      Personal Data: company name; Data communicated while using the service; email address; first name; last name; phone number; profession; Usage Data

    • Google Forms

      Personal Data: answers to questions; Data communicated while using the service; Usage Data

    • Hotjar surveys

      Personal Data: Data communicated while using the service; Usage Data

    • Elementor Form widget

      Personal Data: company name; Data communicated while using the service; email address; first name; last name; phone number; profession; Trackers

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: billing address; city; company name; country; date of birth; email address; field of activity; first name; gender; last name; number of employees; phone number; physical address; profession; profile picture; Usage Data; username; various types of Data; website

  • Remarketing and behavioural targeting

    • AdRoll

      Personal Data: device information; purchase history; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; various types of Data

    • Facebook Custom Audience and Twitter Tailored Audiences

      Personal Data: email address; Trackers

    • Facebook Remarketing, LinkedIn Website Retargeting, Twitter Remarketing, Google Ad Manager Audience Extension, Google Ads Remarketing, Google Signals and Remarketing with Google Analytics

      Personal Data: Trackers; Usage Data

    • TikTok Remarketing

      Personal Data: device information; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimisation and distribution

    • Smush

      Personal Data: metadata; various types of Data

    • Sucuri CloudProxy and Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

  • User database management

    • ActiveCampaign

      Personal Data: email address; Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery. The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Fusion Digital Agency
    Level 15 Grosvenor Place
    225 George St, The Rocks
    NSW, 2000, Australia

    Owner contact email: hello@fusiondigital.agency