Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel), Meta Lookalike Audience and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

    • TikTok conversion tracking

      Personal Data: device information; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: Trackers; Usage Data

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; Trackers

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: Trackers

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: email address

  • Displaying content from external platforms

    • Font Awesome and Google Fonts

      Personal Data: Trackers; Usage Data

    • Google Maps widget and YouTube video widget

      Personal Data: Cookies; Usage Data

    • Embed Social

    • TrustBox widget

      Personal Data: clicks; page views; Trackers; Usage Data

  • Handling payments

    • PayPal and Klarna

      Personal Data: email address; various types of Data as specified in the privacy policy of the service

    • Stripe

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • SiteGround Hosting

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Internal processing tools

    • Piattaforma proprietaria

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: country; email address; first name; last name; phone number; physical address

    • Trustpilot Automatic Feedback Service

      Personal Data: country; email address; first name; language; last name; order ID

  • Marketing

    • Doofinder

  • Platform services and hosting

    • PrestaShop

      Personal Data: email address; first name; language; last name; phone number; Trackers; various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Facebook Remarketing

      Personal Data: Cookies; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

    • Google Ads Remarketing and Remarketing with Google Analytics

      Personal Data: Trackers; Usage Data

    • TikTok Remarketing

      Personal Data: device information; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Selling goods and services online

    • TNT Service Italia

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    MyFamily S.r.l.
    www.myfamily.it
    Strada Solero 1A - 15048 Valenza (AL) Italy
    Tel. +39 0131 95 00 63
    E-mail: info@myfamily.it
    VAT Number 02398620068

    Owner contact email: shop@myfamily.it