Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta Lookalike Audience

      Personal Data: Trackers; Usage Data

  • Analytics

    • Meta ads conversion tracking (Meta pixel)

      Personal Data: Cookies; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

    • TikTok conversion tracking

      Personal Data: device information; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; Trackers

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: Trackers

  • Displaying content from external platforms

    • Font Awesome and Google Fonts

      Personal Data: Trackers; Usage Data

    • Google Maps widget and YouTube video widget

      Personal Data: Cookies; Usage Data

    • Embed Social

  • Handling payments

    • PayPal and Klarna

      Personal Data: email address; various types of Data as specified in the privacy policy of the service

    • Stripe

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • SiteGround Hosting

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Location-based interactions

    • Non-continuous geolocation

      Personal Data: geographic position

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: country; email address; first name; last name; phone number; physical address

  • Platform services and hosting

    • PrestaShop

      Personal Data: email address; first name; language; last name; phone number; Trackers; various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Facebook Remarketing

      Personal Data: Cookies; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

    • Google Ads Remarketing and Remarketing with Google Analytics

      Personal Data: Trackers; Usage Data

  • Selling goods and services online

    • TNT Service Italia

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    For Europe and Worldwide
    MyFamily S.r.l.
    www.myfamily.it
    Strada Solero 1A - 15048 Valenza (AL) Italy
    Tel. +39 0131 95 00 63
    E-mail: info@myfamily.it
    VAT Number 02398620068
    
    For USA and Mexico
    MyFamily USA Inc
    www.myfamilyusa.com
    9402 American Eagle Way, Suite 100
    32837 - Orlando - Florida
    Tel. +1 (352) 366-0133
    E-mail: info@myfamilyusa.com

    Owner contact email: shop@myfamily.it