Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Direct marketing via SMS

      Personal Data: first name; last name; phone number

    • Meta Lookalike Audience, Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking and Google Ads Similar audiences

      Personal Data: Trackers; Usage Data

  • Analytics

    • AWStats

      Personal Data: country; operating systems; Usage Data

    • Google Analytics 4

      Personal Data: Trackers; Usage Data

  • Collection of privacy-related preferences

    • iubenda Cookie Solution

      Personal Data: Trackers

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: city; company name; country; email address; first name; last name; phone number; province; ZIP/Postal code

    • Phone contact

      Personal Data: phone number

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Managing contacts and sending messages

    • MailUp

      Personal Data: email address

  • Remarketing and behavioral targeting

    • Facebook Remarketing and Google Ads Remarketing

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

  • User database management

    • HubSpot CRM

      Personal Data: company name; Current City; email address; first name; last name; phone number; physical address; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    AURORA 1947 Srl
    Via Oberdan, 33/A
    53034 Colle di Val d’Elsa (Si)

    Owner contact email: info@aurora1947.it