Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Query Click, Meta ads conversion tracking (Meta pixel), Demandbase conversion tracking, X Ads conversion tracking and LinkedIn Ads

      Personal Data: Trackers; Usage Data

    • Outbrain conversion tracking (Outbrain pixel)

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) with anonymised IP, Google Analytics (Universal Analytics) and Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Matomo (self-hosted)

      Personal Data: IP address; Trackers; Usage Data

    • Matomo Cloud

      Personal Data: Trackers

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: Data communicated while using the service

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; Trackers

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: Trackers

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • Google Maps widget, Google Fonts, Font Awesome, Vimeo video and YouTube video widget

      Personal Data: Trackers; Usage Data

  • Hosting and backend infrastructure

    • OVHcloud

      Personal Data: Usage Data

  • Managing data collection and online surveys

    • Elementor Form widget

      Personal Data: Data communicated while using the service

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Elle&P Srl
    via Evaristo Baschenis, 3
    24122 Bergamo
    P.I. 08408510967

    Owner contact email: info@ellepsrl.com