Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Criteo, Google Ads Similar audiences, Google Ad Manager, Facebook Lookalike Audience and Microsoft Advertising

      Personal Data: Cookies; Usage Data

    • Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • Meta Audience Network

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Pinterest Ads

      Personal Data: device information; email address; Trackers; User ID

    • Pinterest Conversion Tag

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • Facebook Analytics for Apps

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; phone number

    • Mailing list or newsletter

      Personal Data: date of birth; email address; first name; last name

    • Phone contact

      Personal Data: phone number

  • Content commenting

    • Facebook Comments

      Personal Data: Cookies; Usage Data

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Cookies; Usage Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

    • YouTube video widget

      Personal Data: Cookies; Usage Data

  • Handling payments

    • Amazon Payments and PayPal

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets

      Personal Data: Cookies; Usage Data

  • Managing contacts and sending messages

    • Amazon Simple Email Service (SES)

      Personal Data: email address

    • Klaviyo

      Personal Data: company name; country; email address; first name; last name; phone number; physical address; purchase history; state; Trackers; Usage Data

  • Managing data collection and online surveys

    • Google Forms

      Personal Data: city; company name; contact info; country; Data communicated while using the service; email address; first name; last name; phone number; physical address; ZIP/Postal code

    • Klaviyo Forms

      Personal Data: email address

  • Platform services and hosting

    • Shopify

      Personal Data: billing address; device information; email address; first name; last name; payment info; phone number; shipping address; Trackers; Usage Data

  • Registration and authentication

    • Login with Amazon

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Facebook Authentication

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Criteo Dynamic Retargeting, Google Ads Remarketing, Google Ad Manager Audience Extension and Facebook Remarketing

      Personal Data: Cookies; Usage Data

    • Facebook Custom Audience

      Personal Data: Cookies; email address

    • Adobe Audience Manager

      Personal Data: Trackers; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Berricle LLC - 141-07 20th Ave #401 Whitestone, NY 11357 (USA)

    Owner contact email: contact@berricle.com