Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking and Google Ads Similar audiences

      Personal Data: Trackers; Usage Data

    • Google Ads enhanced conversions

      Personal Data: address; contact details; email address; first name; last name; phone number; Trackers

    • Google Ads Optimized Targeting and Google Ads Audience Expansion

      Personal Data: gender; interests; page views; Usage Data

    • Google Ads Smart Bidding

      Personal Data: device information; page views; search history

    • Google Ads Customer Match

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Analytics

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Google Analytics Granular location and device data collection

      Personal Data: browser information; city; device information; number of Users; session statistics; Trackers; Usage Data

    • Google Looker Studio

      Personal Data: Usage Data

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: email address; first name; last name; username

  • Collection of privacy-related preferences

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: IP address; Trackers

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; IP address; Trackers

  • Contacting the User

    • Phone contact

      Personal Data: phone number

    • Contact form

      Personal Data: email address; first name; last name; phone number; various types of Data

    • Mailing list or newsletter

      Personal Data: email address; first name; last name; Trackers; Usage Data

  • Displaying content from external platforms

    • Font Awesome, Google Fonts, YouTube video widget and Google Maps widget

      Personal Data: Trackers; Usage Data

    • YouTube Video Widget (Privacy Enhanced Mode)

      Personal Data: Trackers; Universally unique identifier (UUID); Usage Data

  • Handling payments

    • PayPal

      Personal Data: billing address; device information; email address; first name; last name; payment info; phone number; purchase history; Trackers; Usage Data

    • Payment by bank transfer

      Personal Data: company name; first name; last name; payment info; physical address

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

  • Hosting and backend infrastructure

    • SiteGround Hosting

      Personal Data: Trackers; Usage Data

  • Interaction with live chat platforms

    • WhatsApp Business Chat Widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; Trackers; user content

  • Managing contacts and sending messages

    • MailUp

      Personal Data: email address; first name; last name; Trackers; Usage Data

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: billing address; city; company name; country; county; email address; first name; house number; last name; phone number; physical address; username; various types of Data; ZIP/Postal code

  • Remarketing and behavioural targeting

    • Remarketing with Google Analytics, Google Signals and Google Ads Remarketing

      Personal Data: Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery. The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    CONTI DI BUSCARETO S.R.L. a Socio Unico | Via S. Gregorio, 66, 60010 Ostra AN

    Owner contact email: info@buscareto.com