Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

    • WhatsApp Business direct marketing

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Analytics

    • Meta Events Manager

      Personal Data: billing address; browser information; browsing history; city; clicks; country; Data communicated while using the service; data relating to the point of sale; date of birth; email address; first name; gender; IP address; last name; order ID; page views; payment info; phone number; search history; shipping address; state; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; User ID; user subscriptions; ZIP/Postal code

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: email address; various types of Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Handling payments

    • PayPal

      Personal Data: billing address; biometric data; browser information; company name; data relating to the point of sale; device information; email address; first name; geographic position; identification document; income information; IP address; job position; last name; latitude (of city); longitude (of city); operating systems; order ID; password; payment info; phone number; profession; profile picture; purchase history; shipping address; state identification card; Tax ID; time zone; Trackers; Usage Data; username; various types of Data as specified in the privacy policy of the service

    • Payment by bank transfer

      Personal Data: company name; first name; last name; payment info; physical address

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

  • Interaction with external social networks and platforms

    • X Post button and social widgets

      Personal Data: Trackers; Usage Data

  • Interaction with live chat platforms

    • WhatsApp Business Chat widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Managing support and contact requests

    • WhatsApp Business customer support

      Personal Data: account log-in; answers to questions; app information; billing address; browser information; browsing history; city; contents of the email or message; country; county; custom events; customer support; Data communicated while using the service; data relating to the point of sale; date of the message; device information; device logs; first name; geography/region; in-app messages ; in-app purchases; interaction events; invoicing information; IP address; language; last name; latitude (of city); login history; longitude (of city); metro area; operating systems; order ID; password; payment info; phone number; primary account information; product interaction; profile picture; province; purchase history; sender of the message; shipping address; state; time the message was sent; time zone; Trackers; Usage Data; user content; username; ZIP/Postal code

  • Platform services and hosting

    • PrestaShop

      Personal Data: device information; email address; first name; language; last name; phone number; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: billing address; city; company name; country; county; email address; field of activity; first name; gender; house number; language; last name; password; phone number; physical address; prefix ; profession; state; Tax ID; Trackers; User ID; username; various types of Data; VAT Number; workplace; ZIP/Postal code

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Imprendo s.r.l.s - P.iva 03412990784 - Via Mafalda di Savoia n. 28-30, Fagnano Castello (CS) 87013 - Italy

    Owner contact email: info@imprendosrls.it