Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) with anonymised IP, Google Analytics (Universal Analytics) and HubSpot Analytics

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information; session statistics; Trackers; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Matomo (self-hosted)

      Personal Data: IP address; Trackers; Usage Data

    • WooCommerce Order Attribution Tracking

      Personal Data: page views; referral URL; Trackers; Usage Data

  • Building and running this Application

    • WordPress (self-hosted)

      Personal Data: billing address; city; contact info; country; date of birth; device information; email address; first name; geographic position; language; last name; password; payment info; phone number; purchase history; shipping address; username; VAT Number; ZIP/Postal code

  • Contacting the User

    • Contact form

      Personal Data: city; company name; country; county; email address; first name; last name; phone number; physical address; state; ZIP/Postal code

    • Mailing list or newsletter

      Personal Data: email address

  • Displaying content from external platforms

    • Google Fonts and Vimeo video

      Personal Data: Trackers; Usage Data

  • Handling payments

    • Android Pay

      Personal Data: billing address; email address; first name; last name; payment info; phone number; shipping address; Trackers; various types of Data as specified in the privacy policy of the service

    • Apple Pay

      Personal Data: billing address; email address; first name; last name; payment info; phone number; purchase history; shipping address; Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Pay

      Personal Data: billing address; email address; first name; last name; payment info; phone number; purchase history; shipping address; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • Klarna

      Personal Data: billing address; email address; first name; last name; payment info; phone number; shipping address; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • PayPal

      Personal Data: billing address; browser information; email address; first name; last name; order ID; payment info; purchase history; shipping address; various types of Data as specified in the privacy policy of the service

    • Stripe

      Personal Data: billing address; email address; first name; last name; payment info; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • SiteGround Hosting

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets

      Personal Data: Trackers; Usage Data

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: email address; first name; last name

    • HubSpot Email

      Personal Data: email address; Trackers; Usage Data

  • Platform services and hosting

    • WooCommerce

      Personal Data: billing address; data relating to the point of sale; email address; name; order ID; payment info; phone number; shipping address; Trackers; Usage Data

  • Registration and authentication provided directly by this Application

    • Direct registration

      Personal Data: billing address; city; company name; country; county; date of birth; email address; first name; house number; last name; password; phone number; physical address; User ID; username

  • Spam and bots protection

    • Cloudflare Bot Management

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

  • User database management

    • HubSpot CRM

      Personal Data: country; Current City; email address; first name; last name; phone number; physical address; purchase history; Trackers; Usage Data; username; various types of Data as specified in the privacy policy of the service

    • ZOHO CRM

      Personal Data: city; country; date of birth; email address; first name; invoicing information; language; last name; phone number; profession; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Application depends on the payment system used.

Contact information

• • Owner and Data Controller

    Paesano Srl, Via Purgatorio 73, 93015 Niscemi (CL)
    P.IVA 02082450855

    Owner contact email: web@paesanoauthentic.com