Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • Google Ads Similar audiences, Facebook Lookalike Audience, Criteo, Google AdSense and Microsoft Advertising

      Personal Data: Tracker; Usage Data

    • Microsoft Advertising Universal Event Tracking

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Universally unique identifier (UUID); Usage Data

  • Analytics

    • Google Analytics, Google Analytics with anonymized IP and Analytics collected directly

      Personal Data: Tracker; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: city; company name; country; county; date of birth; email address; first name; gender; last name; phone number; physical address; profession; state; Tracker; Usage Data; website; ZIP/Postal code

    • Contact form

      Personal Data: email address; various types of Data

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Tracker; Usage Data

  • Displaying content from external platforms

    • Font Awesome, Google Fonts, Google Maps widget and YouTube video widget

      Personal Data: Tracker; Usage Data

  • Handling payments

    • PayPal

      Personal Data: billing address; device information; email address; first name; last name; password; payment info; phone number; username; various types of Data as specified in the privacy policy of the service

    • PayPal Payments Hub

      Personal Data: billing address; device information; email address; first name; last name; password; payment info; phone number; purchase history; Tracker; Usage Data; username; various types of Data as specified in the privacy policy of the service

    • Klarna

      Personal Data: billing address; email address; first name; last name; payment info; phone number; shipping address; Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Smartlook

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • YouTube button and social widgets

      Personal Data: Usage Data

    • Facebook Like button and social widgets and PayPal button and widgets

      Personal Data: Tracker; Usage Data

  • Interaction with live chat platforms

    • Smartsupp

      Personal Data: Data communicated while using the service; Tracker; Usage Data; various types of Data as specified in the privacy policy of the service; Videos

    • Tawk.to Widget

      Personal Data: Data communicated while using the service; Tracker; Usage Data

  • Platform services and hosting

    • PrestaShop

      Personal Data: device information; email address; first name; language; last name; phone number; Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Registration and authentication

    • Google OAuth

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Remarketing with Google Analytics, Google Ads Remarketing, Facebook Remarketing and Criteo Dynamic Retargeting

      Personal Data: Tracker; Usage Data

    • Facebook Custom Audience

      Personal Data: email address; Tracker

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Tracker; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Tracker; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Gemi Elettronica Srl - Viale Monza 347 - 20126 Milano (MI) - P.IVA 01765660764 - Tel: (+39) 02 87165556

    Owner contact email: info@gemimarket.it