Privacy Policy of www.previa.it

Www.previa.it collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Access to third-party accounts

      • Facebook account access

        Permissions: Access private data

    • Advertising

      • Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel), Facebook Lookalike Audience and Google Ads Similar audiences

        Personal Data: Trackers; Usage Data

    • Analytics

      • Google Analytics

        Personal Data: Cookies; Usage Data

      • Google Analytics 4 and Meta Events Manager

        Personal Data: Trackers; Usage Data

      • User ID extension for Google Analytics

        Personal Data: Trackers

    • Contacting the User

      • Contact form

        Personal Data: city; date of birth; email address; last name; Tax ID; Usage Data; ZIP/Postal code

    • Displaying content from external platforms

      • YouTube video widget

        Personal Data: Cookies; Usage Data

    • Handling payments

      • Stripe and PayPal

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Heat mapping and session recording

      • Smartlook

        Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • Interaction with live chat platforms

      • Tidio Live Chat widget

        Personal Data: Cookies; Data communicated while using the service; Usage Data

    • Managing contacts and sending messages

      • 4Dem

        Personal Data: email address

    • Platform services and hosting

      • PrestaShop

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioral targeting

      • Google Ads Remarketing, Facebook Remarketing, Google Signals and Remarketing with Google Analytics

        Personal Data: Trackers; Usage Data

      • Facebook Custom Audience

        Personal Data: email address; Trackers

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

    • Owner and Data Controller

      Previa Spa - Via Massimo D’Antona 9 Bis - 10028 Trofarello (Torino) ITALY

      Owner contact email: info@previa.it