Privacy Policy of www.yogaessential.com

This Website collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

        Personal Data: Trackers; Usage Data

      • Facebook Lookalike Audience and Google Ads Similar audiences

        Personal Data: Tracker; Usage Data

      • Direct Email Marketing (DEM)

        Personal Data: email address; first name; last name

    • Analytics

      • User ID extension for Google Analytics

        Personal Data: Tracker

      • Google Analytics Advertising Reporting Features

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • Google Analytics with anonymized IP

        Personal Data: Tracker; Usage Data

      • Google Analytics Demographics and Interests reports

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

      • Google Analytics 4

        Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

      • Meta Events Manager

        Personal Data: Trackers; Usage Data

    • Collection of privacy-related preferences

      • iubenda Cookie Solution

        Personal Data: Trackers

    • Contacting the User

      • Phone contact

        Personal Data: phone number

      • Mailing list or newsletter

        Personal Data: email address; first name; last name

      • Contact form

        Personal Data: email address; first name; last name; phone number

    • Content commenting

      • Facebook Comments

        Personal Data: Tracker; Usage Data

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Maps widget, YouTube video widget and Instagram widget

        Personal Data: Tracker; Usage Data

      • Font Awesome

        Personal Data: Trackers; Usage Data

    • Handling payments

      • Amazon Payments, PayPal and Gestpay Banca Sella

        Personal Data: various types of Data as specified in the privacy policy of the service

      • Payment by bank transfer

        Personal Data: address; company name; first name; last name; payment data

    • Interaction with external social networks and platforms

      • Facebook Like button and social widgets, PayPal button and widgets, Twitter Tweet button and social widgets and Pinterest “Pin it” button and social widgets

        Personal Data: Tracker; Usage Data

      • YouTube button and social widgets

        Personal Data: Usage Data

    • Managing contacts and sending messages

      • Mailchimp

        Personal Data: email address; first name; last name

      • Klaviyo

        Personal Data: company name; country; date of birth; email address; first name; gender; last name; phone number; physical address; profession; purchase history; state; Trackers; Usage Data; username; various types of Data

    • Managing data collection and online surveys

      • Facebook lead ads

        Personal Data: email address; first name; last name; phone number

    • Platform services and hosting

      • PrestaShop

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Registration and authentication provided directly by this Website

      • Direct registration

        Personal Data: address; billing address; city; company name; country; county; date of birth; email address; first name; house number; language; last name; password; phone number; prefix ; Tax ID; Tracker; VAT Number; ZIP/Postal code

    • Remarketing and behavioral targeting

      • Facebook Remarketing, Remarketing with Google Analytics and Google Ads Remarketing

        Personal Data: Tracker; Usage Data

      • Facebook Custom Audience

        Personal Data: email address; Tracker

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: Tracker; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Selling goods and services online

      The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
      The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

    • Owner and Data Controller

      YogaEssential S.r.l.
      Corso Garibaldi n.77, 20121
      Milano, Italia

      Owner contact email: info@yogaessential.com