Personal Data processed for the following purposes and using the following services:

• • Advertising

    • AddThis

      Personal Data: Trackers; Universally unique identifier (UUID); Usage Data

    • ShareThis, Google AdSense, AdEspresso conversion tracking, Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking and GRAPHINIUM

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) with anonymised IP, Analytics collected directly, ShinyStat and WordPress Stats

      Personal Data: Trackers; Usage Data

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: city; county; email address; first name; last name; phone number; Trackers; Usage Data

    • Contact form

      Personal Data: city; email address; first name; last name; phone number; Trackers; Usage Data; website

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • Google Fonts, Vimeo video, Google Maps widget, Instagram widget, OpenStreetMap widget, YouTube video widget and Font Awesome

      Personal Data: Trackers; Usage Data

    • Gravatar

      Personal Data: email address; Usage Data

  • Interaction with external social networks and platforms

    • LinkedIn button and social widgets, Facebook Like button and social widgets, X Post button and social widgets and Pinterest “Pin it” button and social widgets

      Personal Data: Trackers; Usage Data

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Platform services and hosting

    • WordPress.com

      Personal Data: billing address; Data communicated while using the service; device information; email address; first name; last name; payment info; phone number; shipping address; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioural targeting

    • Meta Custom Audience

      Personal Data: email address; Trackers

    • Facebook Remarketing, Google Ads Remarketing and Remarketing with Google Analytics

      Personal Data: Trackers; Usage Data

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    21 Equipment
    Piazza Bodoni 3 – 10123 – Torino – Italy
    P.IVA IT 11128200018

    Owner contact email: info@21equipment.com