Privacy Policy of ERA EUROPEAN RENTAL ASSOCIATION AISBL

ERA EUROPEAN RENTAL ASSOCIATION AISBL collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Analytics

      • Google Analytics with anonymized IP

        Personal Data: Cookies; Usage Data

      • Google Analytics

        Personal Data: Tracker; Usage Data

      • Google Analytics Advertising Reporting Features

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • Google Analytics Demographics and Interests reports

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Contacting the User

      • Contact form

        Personal Data: email address; first name; last name; phone number

    • Displaying content from external platforms

      • Google Maps widget and YouTube video widget

        Personal Data: Cookies; Usage Data

      • Google Fonts

        Personal Data: Tracker; Usage Data

    • Hosting and backend infrastructure

      • ArubaCloud

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Interaction with external social networks and platforms

      • Facebook Like button and social widgets, Twitter Tweet button and social widgets and LinkedIn button and social widgets

        Personal Data: Cookies; Usage Data

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Tracker; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Tracker

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Technical support and maintenance

      This type of service ensures the business continuity, its updating and the regular maintenance.

      To carry out these operations, Alias Srl will access the data contained in the site and may need to back them up.

      Personal Data collected: various types of Data as specified in the privacy policy of the service.


      Place of processing: Italy
      Privacy Policy.

Contact information

    • Owner and Data Controller

      ERA, the European Rental Association, is registered under the European Union Transparency Register – ID number 163373217053-39

      Owner contact email: info@erarental.org