Personal Data processed for the following purposes and using the following services:

• • Access to third-party accounts

    • Facebook account access

      Permissions: Access private data; Age range; Birthday; Contact email; Email; Gender

  • Advertising

    • Direct Email Marketing (DEM)

      Personal Data: email address; first name; last name

    • Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics and Google Analytics with anonymized IP

      Personal Data: Cookies; Usage Data

  • Backup saving and management

    • Backup on Google Drive

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Commercial affiliation

    • AliExpress Affiliate and Amazon Affiliation

      Personal Data: Cookies; Usage Data

  • Contacting the User

    • Mailing list or newsletter and Contact form

      Personal Data: email address; first name; last name

  • Displaying content from external platforms

    • Adobe Fonts, Fonts.com Web Fonts and Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Site Search with AdSense , Google Maps widget and Instagram widget

      Personal Data: Cookies; Usage Data

  • Handling payments

    • Amazon Payments, Android Pay, Apple Pay, Google Pay, PayPal and PayPal Payments Hub

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Payments processed via the Apple App Store and Payments processed via the Google Play Store

      Personal Data: payment data

  • Hosting and backend infrastructure

    • iubenda Consent Solution

      Personal Data: Data communicated while using the service

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: email address; first name; last name

  • Interaction with external social networks and platforms

    • LinkedIn button and social widgets, Facebook Like button and social widgets, Twitter Tweet button and social widgets, Pinterest “Pin it” button and social widgets and PayPal button and widgets

      Personal Data: Cookies; Usage Data

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: Cookies; date of birth; email address; first name; last name

  • Managing landing and invitation pages

    • Instapage

      Personal Data: Cookies; email address; Usage Data

  • Platform services and hosting

    • Shopify

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication

    • Facebook Authentication, Log In with PayPal and Login with Amazon

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Facebook Remarketing, Google Ads Remarketing and Remarketing with Google Analytics

      Personal Data: Cookies; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: Cookies; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Analysis and predictions based on the User’s Data (“profiling”)

    The Owner may use the Personal and Usage Data collected through this Application to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
    User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
    The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

Contact information

• • Owner and Data Controller

    MARIO VALENTINO S.p.A. - Via Fontanelle, 85 - 80136 Napoli (Italia)

    Owner contact email: privacy@valentinoshoes.com