Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads Smart Bidding

      Personal Data: Usage Data

    • Meta Lookalike Audience, Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking and LinkedIn Ads

      Personal Data: Trackers; Usage Data

    • Google Ads Customer Match and Google Ads Optimized Targeting

      Personal Data: email address

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: Trackers

    • HubSpot Analytics

      Personal Data: Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: company name; country; email address; first name; last name; number of employees; profession

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Managing contacts and sending messages

    • HubSpot Email

      Personal Data: email address; Trackers; Usage Data

  • Managing data collection and online surveys

    • Meta lead ads

      Personal Data: city; email address; first name; last name; phone number; profession

  • Remarketing and behavioral targeting

    • Meta Custom Audience

      Personal Data: email address; Trackers

    • Google Ads Remarketing, Google Signals and LinkedIn Website Retargeting

      Personal Data: Trackers; Usage Data

    • LinkedIn lookalike audiences

      Personal Data: academic background; company name; company revenue; company size; country; date of birth; education history; email address; first name; gender; geographic position; geography/region; industry; interests; IP address; job position; job skills; job title; last name; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; work history

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • User database management

    • HubSpot CRM

      Personal Data: company name; country; email address; first name; last name; phone number; profession; Usage Data; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Tapì S.p.A.
    Via Arzari 3/A
    35011 Campodarsego (PD)

    Owner contact email: info@tapigroup.com