Personal Data processed for the following purposes and using the following services:

• • Access to third-party accounts

    • Stripe account access

      Personal Data: Data communicated while using the service; device information; email address; first name; last name; Tracker; Usage Data; username

  • Advertising

    • Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel) and Hotjar Form Analysis & Conversion Funnels

      Personal Data: Trackers; Usage Data

    • Facebook Audience Network

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Facebook Lookalike Audience and 1plusX

      Personal Data: Tracker; Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • Google Analytics, Analytics collected directly and Wordpress Stats

      Personal Data: Tracker; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Facebook Analytics for Apps

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Beta Testing

    • App Center

      Personal Data: Data communicated while using the service; email address; various types of Data as specified in the privacy policy of the service

  • Connecting Data

    • Zapier

      Personal Data: city; company name; country; Data communicated while using the service; date of birth; device information; email address; first name; gender; geographic position; language; last name; password; phone number; picture; profession; screenshots; Tracker; Usage Data; username; VAT Number; workplace; ZIP/Postal code

  • Contacting the User

    • Contact form

      Personal Data: address; city; company name; country; county; date of birth; email address; fax number; field of activity; first name; gender; last name; number of employees; phone number; profession; state; Tax ID; User ID; various types of Data; VAT Number; website; ZIP/Postal code

    • Mailing list or newsletter

      Personal Data: address; city; company name; country; county; date of birth; email address; first name; gender; last name; phone number; profession; state; Tracker; Usage Data; website; ZIP/Postal code

    • Phone contact

      Personal Data: phone number

  • Content commenting

    • Comment system managed directly

      Personal Data: email address; first name; last name; phone number; Tracker; Usage Data; username; website

  • Data transfer outside the EU

    • Data transfer abroad based on standard contractual clauses

      Personal Data: various types of Data

  • Device permissions for Personal Data access

    • Device permissions for Personal Data access

      Personal Data: Call permission; Camera permission; Precise location permission (continuous); Precise location permission (non-continuous)

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Font Awesome

      Personal Data: Usage Data

    • Gravatar

      Personal Data: email address; Usage Data

    • Google Maps widget

      Personal Data: Tracker; Usage Data

  • Handling activity data

    • Activity data tracked by your device

      Personal Data: date of birth; gender

  • Handling payments

    • Stripe, Apple Pay and Google Pay

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Handling productivity related activity

    • Airtable and Notion

      Personal Data: address; city; company name; country; Data communicated while using the service; date of birth; device information; email address; first name; gender; geographic position; last name; password; phone number; profession; profile picture; screenshots; Tracker; Usage Data; username; VAT Number; workplace; ZIP/Postal code

    • Google Workspace

      Personal Data: address; city; company name; country; Data communicated while using the service; date of birth; device information; email address; first name; gender; geographic position; last name; password; phone number; profession; profile picture; screenshots; Tracker; Usage Data; username; VAT Number; workplace

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

    • SiteGround Hosting

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets

      Personal Data: Tracker; Usage Data

  • Interaction with online survey platforms

    • Hotjar Poll & Survey widgets

      Personal Data: Tracker; Usage Data; various types of Data

  • Location-based interactions

    • Geolocation and Non-continuous geolocation

      Personal Data: geographic position

  • Managing contacts and sending messages

    • Sendgrid

      Personal Data: address; company name; country; date of birth; email address; first name; gender; last name; phone number; Tracker; Usage Data

  • Managing data collection and online surveys

    • Facebook lead ads

      Personal Data: address; city; company name; country; Data communicated while using the service; date of birth; email address; first name; gender; last name; marital status; phone number; profession; state; Tracker; Usage Data; ZIP/Postal code

  • Platform services and hosting

    • WordPress.com

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication

    • Stripe OAuth

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication provided directly by LoyalRate

    • Direct registration

      Personal Data: address; billing address; city; company name; country; county; date of birth; email address; field of activity; first name; gender; house number; language; last name; password; phone number; picture; profession; profile picture; state; Tax ID; Tracker; Twitter handle; Usage Data; User ID; username; various types of Data; VAT Number; website; workplace; ZIP/Postal code

  • Remarketing and behavioral targeting

    • Facebook Custom Audience

      Personal Data: email address; Tracker

    • Google Ads Remarketing, Facebook Remarketing, Google Ad Manager Audience Extension and LinkedIn Website Retargeting

      Personal Data: Tracker; Usage Data

  • Social features

    • Public profile

      Personal Data: address; city; company name; country; county; first name; geographic position; last name; phone number; picture; profession; state; username

    • Inviting and suggesting friends

      Personal Data: various types of Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

    • Segment

      Personal Data: Tracker; Usage Data

  • User database management

    • Intercom

      Personal Data: Data communicated while using the service; email address; Tracker; Universally unique identifier (UUID); Usage Data; various types of Data as specified in the privacy policy of the service

    • Salesforce Sales Cloud

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Analysis and predictions based on the User’s Data (“profiling”)

    The Owner may use the Personal and Usage Data collected through LoyalRate to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
    User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
    The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

  • Automated decision-making

    Automated decision-making means that a decision which is likely to have legal effects or similarly significant effects on the User, is taken solely by technological means, without any human intervention. LoyalRate may use the User's Personal Data to make decisions entirely or partially based on automated processes according to the purposes outlined in this document. LoyalRate adopts automated decision-making processes as far as necessary to enter into or perform a contract between User and Owner, or on the basis of the User’s explicit consent, where such consent is required by the law.
    Automated decisions are made by technological means – mostly based on algorithms subject to predefined criteria – which may also be provided by third parties.
    The rationale behind the automated decision making is:

    • to enable or otherwise improve the decision-making process;
    • to grant Users fair and unbiased treatment based on consistent and uniform criteria;
    • to reduce the potential harm derived from human error, personal bias and the like which may potentially lead to discrimination or imbalance in the treatment of individuals etc.;
    • to reduce the risk of User's failure to meet their obligation under a contract. To find out more about the purposes, the third-party services, if any, and any specific rationale for automated decisions used within LoyalRate, Users can check the relevant sections in this document.

    Consequences of automated decision-making processes for Users and rights of Users subjected to it

    As a consequence, Users subject to such processing, are entitled to exercise specific rights aimed at preventing or otherwise limiting the potential effects of the automated decisions taken.
    In particular, Users have the right to:

    • obtain an explanation about any decision taken as a result of automated decision-making and express their point of view regarding this decision;
    • challenge a decision by asking the Owner to reconsider it or take a new decision on a different basis;
    • request and obtain from the Owner human intervention on such processing.

    To learn more about the User’s rights and the means to exercise them, the User is invited to consult the section of this document relating to the rights of the User.

  • localStorage

    localStorage allows LoyalRate to store and access data right in the User's browser with no expiration date.

  • Preference Cookies

    Preference Cookies store the User preferences detected on LoyalRate in the local domain such as, for example, their timezone and region.

  • Push notifications

    LoyalRate may send push notifications to the User to achieve the purposes outlined in this privacy policy.

    Users may in most cases opt-out of receiving push notifications by visiting their device settings, such as the notification settings for mobile phones, and then change those settings for LoyalRate, some or all of the apps on the particular device.
    Users must be aware that disabling push notifications may negatively affect the utility of LoyalRate.

  • Personal Data collected through sources other than the User

    The Owner of LoyalRate may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing.
    Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

  • Push notifications based on the User's geographic location

    LoyalRate may use the User's geographic location to send push notifications for the purposes outlined in this privacy policy.

    Users may in most cases opt-out of receiving push notifications by visiting their device settings, such as the notification settings for mobile phones, and then changing those settings for some or all of the apps on the particular device.

    Users must be aware that disabling push notifications may negatively affect the utility of LoyalRate.

  • Push notifications for direct marketing

    LoyalRate may send push notifications to the User for the purpose of direct marketing (to propose services and products provided by third parties or unrelated to the product or service provided by LoyalRate).

    Users may in most cases opt-out of receiving push notifications by visiting their device settings, such as the notification settings for mobile phones, and then changing those settings for LoyalRate or all of the apps on the particular device.

    Users must be aware that disabling push notifications may negatively affect the utility of LoyalRate.

    Besides applicable device settings, the User may also make use of the rights described under User rights in the relevant section of this privacy policy.

  • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by LoyalRate depends on the payment system used.

  • sessionStorage

    sessionStorage allows LoyalRate to store and access data right in the User's browser. Data in sessionStorage is deleted automatically when the session ends (in other words, when the browser tab is closed).

  • The Service is intended for adults

    Users declare themselves to be adult according to their applicable legislation. Minors may not use LoyalRate.

Contact information

• • Owner and Data Controller

    LoyalRate, Unit 1, 7-11 Longmoore Street, London, SW1V 1JH, United Kingdom

    Owner contact email: legal@loyalrate.com