Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google AdSense and Google Ad Manager

      Personal Data: Cookies; Usage Data

    • Google Ads conversion tracking, X Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • Facebook Audience Network

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Direct Email Marketing (DEM)

      Personal Data: email address

  • Analytics

    • Google Analytics, Display Advertising extension for Google Analytics, SumoMe Content Analytics and Wordpress Stats

      Personal Data: Cookies; Usage Data

    • User ID extension for Google Analytics

      Personal Data: Cookies

    • Facebook Analytics for Apps

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Backup saving and management

    • Backup on Dropbox

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Commercial affiliation

    • Amazon Affiliation and CJ Affiliate by Conversant

      Personal Data: Cookies; Usage Data

    • Lead Dyno

      Personal Data: Cookies; email address; first name; last name; Usage Data

  • Contacting the User

    • Mailing List or Newsletter and SumoMe Mailing List or Newsletter

      Personal Data: email address; first name; last name

    • Contact form

      Personal Data: email address; first name; last name; various types of Data

    • Phone contact

      Personal Data: phone number

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Cookies; Usage Data

  • Data transfer outside the EU

    • Data transfer abroad based on consent and Data transfer abroad based on standard contractual clauses

      Personal Data: various types of Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Gravatar

      Personal Data: email address; Usage Data

    • Instagram widget and YouTube video widget

      Personal Data: Cookies; Usage Data

    • Font Awesome

      Personal Data: Usage Data

  • Heat mapping

    • SumoMe Heat Maps

      Personal Data: Cookies; Usage Data

  • Interaction with external social networks and platforms

    • Pinterest “Pin it” button and social widgets, Facebook Like button and social widgets, Google+ +1 button and social widgets, LinkedIn button and social widgets, Twitter Tweet button and social widgets and StumbleUpon button and social widgets

      Personal Data: Cookies; Usage Data

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Registration and authentication

    • Direct registration

      Personal Data: company name; country; email address; field of activity; first name; last name; phone number; profession; various types of Data; website

  • Remarketing and behavioral targeting

    • Remarketing with Google Analytics, Twitter Remarketing, Google Ads Remarketing, Google Ad Manager Audience Extension and Facebook Remarketing

      Personal Data: Cookies; Usage Data

    • Twitter Tailored Audiences and Facebook Custom Audience

      Personal Data: Cookies; email address

  • RSS feed management

    • Feedburner

      Personal Data: Cookies; Usage Data

  • SPAM protection

    • Akismet

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Google reCAPTCHA

      Personal Data: Cookies; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

  • User database management

    • ActiveCampaign

      Personal Data: Cookies; email address; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Automated decision-making

    Automated decision-making means that a decision which is likely to have legal effects or similarly significant effects on the User, is taken solely by technological means, without any human intervention. This Application may use the User's Personal Data to make decisions entirely or partially based on automated processes according to the purposes outlined in this document. This Application adopts automated decision-making processes as far as necessary to enter into or perform a contract between User and Owner, or on the basis of the User’s explicit consent, where such consent is required by the law.
    Automated decisions are made by technological means – mostly based on algorithms subject to predefined criteria – which may also be provided by third parties.
    The rationale behind the automated decision making is:

    • to enable or otherwise improve the decision-making process;
    • to grant Users fair and unbiased treatment based on consistent and uniform criteria;
    • to reduce the potential harm derived from human error, personal bias and the like which may potentially lead to discrimination or imbalance in the treatment of individuals etc.;
    • to reduce the risk of User's failure to meet their obligation under a contract. To find out more about the purposes, the third-party services, if any, and any specific rationale for automated decisions used within this Application, Users can check the relevant sections in this document.

    Consequences of automated decision-making processes for Users and rights of Users subjected to it

    As a consequence, Users subject to such processing, are entitled to exercise specific rights aimed at preventing or otherwise limiting the potential effects of the automated decisions taken.
    In particular, Users have the right to:

    • obtain an explanation about any decision taken as a result of automated decision-making and express their point of view regarding this decision;
    • challenge a decision by asking the Owner to reconsider it or take a new decision on a different basis;
    • request and obtain from the Owner human intervention on such processing.

    To learn more about the User’s rights and the means to exercise them, the User is invited to consult the section of this document relating to the rights of the User.

  • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Application depends on the payment system used.

Contact information

• • Owner and Data Controller

    Akiiki, Ljungvägen 3, 331 71 Forsheda, Sweden

    Owner contact email: privacy@akiiki.com