Privacy Policy of www.lg-lesmo.it

This Website collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Facebook Ads Pixel (Facebook pixel) , DoubleClick, Facebook Ads Conversion Tracking (Facebook pixels) , Facebook’s similar audience, Google Ads' similar audience segments, GRAPHINIUM and Query Click

      • Direct Email Marketing (DEM)

        Personal Data: email address; first name; last name

      • 360 E-Com and 7Pass

        Personal Data: Trackers; Usage Data

    • Analytics

      • Google Analytics with anonymised IP and Adgoon conversion tracking

        Personal Data: Tracker; Usage Data

      • UTM parameter Tracking, Ability to generate advertising reports in Google Analytics, HubSpot Analytics, HubSpot CRM, HubSpot Email, Demandbase conversion monitoring, Google Ads Conversion Tracking , Outbrain Conversion Tracking (Outbrain pixels), Reports on Google Analytics demographic data and interests, YouTube Analytics and Reporting API and Google Analytics

    • Collection of privacy-related preferences

      • Iubenda Consent Solution and Iubenda Cookie Solution

    • Contacting the User

      • Contact form

        Personal Data: city; company name; country; county; date of birth; email address; first name; gender; last name; phone number; physical address; profession; state; various types of Data; VAT Number; website; ZIP/Postal code

      • Mailing list or newsletter

        Personal Data: date of birth; email address; first name; last name

      • Phone contact

        Personal Data: phone number

    • Content performance and features testing (A/B testing)

      • Google Optimize 360

        Personal Data: Tracker; Usage Data

      • Google Optimize

    • Displaying content from external platforms

      • Font Awesome, Google Fonts, YouTube IFrame Player, YouTube Data API, Widget Google Maps, Widget Instagram, Widget Video Youtube and Widget Video YouTube (advanced privacy mode)

    • Handling activities related to productivity

      • Google Sheets

        Personal Data: city; company name; country; Data communicated while using the service; date of birth; device information; email address; first name; gender; geographic position; last name; password; phone number; physical address; profession; profile picture; screenshots; Tracker; Usage Data; username; VAT Number; workplace; ZIP/Postal code

      • Google Docs

        Personal Data: city; company name; Data communicated while using the service; date of birth; device information; email address; first name; gender; geographic position; last name; password; phone number; physical address; profession; profile picture; screenshots; Tracker; Usage Data; username; VAT Number; workplace

      • Gmail and Google Workspace

    • Handling payments

      • Payment by bank transfer

        Personal Data: company name; first name; last name; payment info; physical address

      • Gestpay Banca Sella and PayPal

    • Heat mapping and session recording

      • Microsoft Clarity

        Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

    • Hosting and backend infrastructure

      • SiteGround Hosting and Shopify

    • Infrastructure monitoring

      • Uptime Robot

    • Interaction with external social networks and platforms

      • LinkedIn button and social widgets, YouTube button and social widgets and Like button and social widgets of Facebook

    • Interaction with live chat platforms

      • WhatsApp Chat and Facebook Messenger Customer Chat

    • Managing data collection and online surveys

      • Facebook Contact Capture Listings

    • Marketing

      • Zapier

    • Platform services and hosting

      • Joomla

    • Remarketing and behavioural targeting

      • Facebook Remarketing, Remarketing Google Ads, Google Signals, Remarketing with Google Analytics and Facebook Custom Audience

    • SPAM protection

      • Google reCAPTCHA

    • Tag Management

      • Google Tag Manager

    • Traffic optimisation and distribution

      • Bunny CDN and Cloudflare

    • User database management

      • HubSpot Lead Management

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • sessionStorage

      sessionStorage allows this Website to store and access data right in the User's browser. Data in sessionStorage is deleted automatically when the session ends (in other words, when the browser tab is closed).

    • localStorage

      localStorage allows this Website to store and access data right in the User's browser with no expiration date.

    • Preference Cookies

      Preference Cookies store the User preferences detected on this Website in the local domain such as, for example, their timezone and region.

    • Analysis and predictions based on the User’s Data (“profiling”)

      The Owner may use the Personal and Usage Data collected through this Website to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
      User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
      The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

    • Personal Data collected through sources other than the User

      The Owner of this Website may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing.
      Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

    • Automated decision-making

      Automated decision-making means that a decision which is likely to have legal effects or similarly significant effects on the User, is taken solely by technological means, without any human intervention. This Website may use the User's Personal Data to make decisions entirely or partially based on automated processes according to the purposes outlined in this document. This Website adopts automated decision-making processes as far as necessary to enter into or perform a contract between User and Owner, or on the basis of the User’s explicit consent, where such consent is required by the law.
      Automated decisions are made by technological means – mostly based on algorithms subject to predefined criteria – which may also be provided by third parties.
      The rationale behind the automated decision making is:

      • to enable or otherwise improve the decision-making process;
      • to grant Users fair and unbiased treatment based on consistent and uniform criteria;
      • to reduce the potential harm derived from human error, personal bias and the like which may potentially lead to discrimination or imbalance in the treatment of individuals etc.;
      • to reduce the risk of User's failure to meet their obligation under a contract. To find out more about the purposes, the third-party services, if any, and any specific rationale for automated decisions used within this Website, Users can check the relevant sections in this document.

      Consequences of automated decision-making processes for Users and rights of Users subjected to it

      As a consequence, Users subject to such processing, are entitled to exercise specific rights aimed at preventing or otherwise limiting the potential effects of the automated decisions taken.
      In particular, Users have the right to:

      • obtain an explanation about any decision taken as a result of automated decision-making and express their point of view regarding this decision;
      • challenge a decision by asking the Owner to reconsider it or take a new decision on a different basis;
      • request and obtain from the Owner human intervention on such processing.

      To learn more about the User’s rights and the means to exercise them, the User is invited to consult the section of this document relating to the rights of the User.

    • Selling goods and services online

      The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
      The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

    • Owner and Data Controller

      LG CREATIVE LAB SAS DI FENIELLO LUCIANO
      Via XXV Aprile 10, Lesmo (MB) - Italy
      P.I./C.F. IT02725000968
      SDI M5UXCR1

      Owner contact email: info@lg-lesmo.it