Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking, Query Click, X Ads conversion tracking, Adgoon conversion tracking, Demandbase conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • Google Ads Similar audiences

      Personal Data: Cookies; Usage Data

    • Facebook Lookalike Audience and Adelphic

      Personal Data: Tracker; Usage Data

    • Outbrain conversion tracking (Outbrain pixel)

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

  • Analytics

    • Google Analytics

      Personal Data: Cookies; Usage Data

    • Meta Events Manager

      Personal Data: Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: company name; email address; first name; last name

    • Mailing list or newsletter

      Personal Data: company name; Cookies; email address

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • Font Awesome and YouTube Data API

      Personal Data: Usage Data

    • YouTube video widget

      Personal Data: Trackers; Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: mouse movements; scroll-to-page interactions

  • Interaction with data collection platforms and other third parties

    • ActiveCampaign widget

      Personal Data: company name; email address; first name; last name

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets and LinkedIn button and social widgets

      Personal Data: Cookies; Usage Data

  • Remarketing and behavioral targeting

    • Google Ads Remarketing

      Personal Data: Cookies; Usage Data

    • LinkedIn Website Retargeting

      Personal Data: Tracker; Usage Data

    • Facebook Custom Audience

      Personal Data: email address; Tracker

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

    • Smush

      Personal Data: various types of Data

  • User database management

    • ActiveCampaign

      Personal Data: Cookies; email address; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    AcrobatAnt, LLC - 1717 S. Boulder Ave., Suite 601, Tulsa, OK 74119, USA

    Owner contact email: aharless@acrobatant.com