Privacy Policy of M4EC Italia srl

This Application collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Facebook Lookalike Audience, Google Ad Manager, Google Ads Similar audiences, LinkedIn Ads and Microsoft Advertising

        Personal Data: Cookies; Usage Data

    • Analytics

      • HubSpot Analytics, Facebook Ads conversion tracking (Facebook pixel), Google Analytics, Google Analytics with anonymized IP and Google Ads conversion tracking

        Personal Data: Cookies; Usage Data

      • LinkedIn conversion tracking (LinkedIn Insight Tag)

        Personal Data: Cookies; device information; Usage Data

    • Contacting the User

      • Mailing list or newsletter

        Personal Data: company name; email address; first name; last name; website

      • Contact form

        Personal Data: email address; first name; last name; phone number; website

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Hosting and backend infrastructure

      • Google Cloud Storage

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Interaction with external social networks and platforms

      • Facebook Like button and social widgets and LinkedIn button and social widgets

        Personal Data: Cookies; Usage Data

      • YouTube button and social widgets

        Personal Data: Usage Data

    • Location-based interactions

      • Geolocation

        Personal Data: geographic position

    • Managing contacts and sending messages

      • Mailchimp

        Personal Data: company name; email address; first name; last name

      • HubSpot Email

        Personal Data: email address; Usage Data

      • SparkPost

        Personal Data: email address; various types of Data as specified in the privacy policy of the service

    • Managing support and contact requests

      • Freshdesk

        Personal Data: Data communicated while using the service; various types of Data as specified in the privacy policy of the service

    • Platform services and hosting

      • WordPress.com

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioral targeting

      • Facebook Remarketing, Google Ad Manager Audience Extension, Google Ads Remarketing and LinkedIn Website Retargeting

        Personal Data: Cookies; Usage Data

      • Facebook Custom Audience

        Personal Data: Cookies; email address

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

    • User database management

      • ZOHO CRM

        Personal Data: email address; various types of Data as specified in the privacy policy of the service

      • HubSpot CRM

        Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Analysis and predictions based on the User’s Data (“profiling”)

      The Owner may use the Personal and Usage Data collected through this Application to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
      User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
      The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

Contact information

    • Owner and Data Controller

      M4EC Italia srl - Via Magenta 35 10135 Torino

      Owner contact email: info@e-motion.com