Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Microsoft Advertising, CHEQ, Google Ads conversion tracking, Google Ads Similar audiences, LinkedIn Ads, X Ads conversion tracking and Google Ad Manager

      Personal Data: Trackers; Usage Data

    • Google Ads Customer Match

      Personal Data: country; email address; first name; last name; phone number; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); User ID; ZIP/Postal code

    • Google Ads Audience Expansion

      Personal Data: children; clicks; date of birth; education history; gender; homeownership status; household income; interests; marital status; page views; Usage Data

    • Google Ads Smart Bidding

      Personal Data: device information; email address; first name; geographic position; language; last name; page views; referral URL; search history; Usage Data

    • Meta Audience Network

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Google Ads Optimized Targeting

      Personal Data: children; clicks; date of birth; education history; email address; first name; gender; homeownership status; household income; interests; last name; marital status; page views; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics), HubSpot Analytics and Google Analytics (Universal Analytics) with anonymised IP

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • IO Technologies

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • Wildjar

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Backup saving and management

    • BlogVault Backup

      Personal Data: various types of Data

  • Building and running adaptainer.co.uk

    • WordPress (self-hosted)

      Personal Data: billing address; city; company name; contact info; country; Data communicated while using the service; device information; email address; first name; last name; password; payment info; phone number; physical address; purchase history; screenshots; shipping address; Usage Data; username; VAT Number; ZIP/Postal code

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; IP address; Trackers

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: IP address; Trackers

  • Connecting Data

    • Zapier

      Personal Data: city; company name; country; Data communicated while using the service; device information; email address; first name; last name; phone number; ZIP/Postal code

  • Displaying content from external platforms

    • Wistia widget, Google Fonts, Google Maps widget, Instagram widget and YouTube video widget

      Personal Data: Trackers; Usage Data

    • Wistia widget (Privacy Mode) and Zapier widget

      Personal Data: Usage Data

    • YouTube IFrame Player

      Personal Data: Data communicated in order to use the Service; Data communicated while using the service; device information; Trackers; Usage Data

    • YouTube video widget (Privacy Enhanced Mode)

      Personal Data: Trackers; Universally unique identifier (UUID); Usage Data

    • TrustBox widget

      Personal Data: clicks; page views; Trackers; Usage Data

    • Elfsight

      Personal Data: Data communicated while using the service; Trackers; Usage Data

  • Handling payments

    • Stripe

      Personal Data: billing address; email address; first name; last name; payment info; purchase history; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Crazy Egg

      Personal Data: Trackers; Usage Data

    • Hotjar Heat Maps & Recordings

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Information collection

    • Paperform

  • Interaction with data collection platforms and other third parties

    • Typeform widget

      Personal Data: billing address; city; company name; country; county; Data communicated while using the service; email address; first name; last name; phone number; physical address; shipping address; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service; VAT Number

  • Interaction with live chat platforms

    • HubSpot Chat

      Personal Data: answers to questions; browsing history; city; clicks; company name; contents of the email or message; country; Data communicated while using the service; email address; first name; IP address; last name; number of sessions; page views; phone number; physical address; search history; session duration; time the message was received; Trackers; Usage Data; user content; ZIP/Postal code

  • Managing contacts and sending messages

    • HubSpot Email

      Personal Data: email address; Trackers; Usage Data

    • Mailchimp

      Personal Data: Data communicated while using the service; email address; first name; last name; phone number; Trackers; Usage Data

    • Trustpilot Automatic Feedback Service

      Personal Data: billing address; city; contents of the email or message; country; county; data relating to the point of sale; email address; first name; last name; phone number; province; purchase history; shipping address; state; Trackers; Usage Data; User ID; ZIP/Postal code

  • Managing data collection and online surveys

    • Meta lead ads

      Personal Data: city; company name; country; Data communicated while using the service; date of birth; email address; first name; gender; last name; phone number; physical address; Trackers; Usage Data; ZIP/Postal code

    • Typeform

      Personal Data: company name; country; Data communicated while using the service; email address; first name; last name; phone number; physical address; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service; VAT Number

  • Marketing

    • OptinMonster

  • Registration and authentication

    • Google OAuth and Adherence to the Google API Services User Data Policy and Limited Use Requirements

      Personal Data: various types of Data as specified in the privacy policy of the service

    • LinkedIn OAuth

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioural targeting

    • Google Ads Remarketing, Facebook Remarketing, X Ads remarketing and Google Ad Manager Audience Extension

      Personal Data: Trackers; Usage Data

  • Social features

    • Reviews.io and Reviews.co.uk

  • Spam and bots protection

    • Cloudflare Bot Management

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: Trackers

  • User database management

    • HubSpot CRM

      Personal Data: country; email address; first name; last name; phone number; physical address; purchase history; Trackers; Usage Data

    • HubSpot Lead Management

      Personal Data: city; company name; country; email address; first name; last name; phone number; physical address; purchase history; Trackers; Usage Data; username; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Adaptainer Limited, Reliant House, 3 Angel Lane, Fore Street, Ipswich, Suffolk, IP4 1JX, United Kingdom. Data Protection Officer: Paul Clark

    Owner contact email: paul@adaptainer.co.uk