Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics, Google Analytics with anonymized IP and Wordpress Stats

      Personal Data: Cookies; Usage Data

  • Backup saving and management

    • Backup on Google Drive

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Contacting the User

    • Contact form

      Personal Data: address; city; company name; country; email address; first name; last name; phone number; various types of Data; VAT Number; website; ZIP/Postal code

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Cookies; Usage Data

  • Displaying content from external platforms

    • JWPlayer widget, Google Maps widget and YouTube video widget

      Personal Data: Cookies; Usage Data

    • Google Fonts

      Personal Data: Tracker; Usage Data

    • YouTube video widget (Privacy Enhanced Mode)

      Personal Data: Tracker; Universally unique identifier (UUID); Usage Data

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: city; company name; country; county; email address; first name; house number; language; last name; password; phone number; physical address; profession; Twitter handle; User ID; username; various types of Data; website; ZIP/Postal code

  • Remarketing and behavioral targeting

    • Google Ads Remarketing

      Personal Data: Cookies; Usage Data

  • SPAM protection

    • Akismet

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Tracker; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    I.F.I. S.r.l.
    Circonvallazione Nomentana, 180, 00162 – Roma – Italy

    Owner contact email: info@ifisrl.it