Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Adblade, Microsoft Advertising, Google Ad Manager and Facebook Lookalike Audience

      Personal Data: Cookies; Usage Data

    • Facebook Audience Network

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Pinterest Ads

      Personal Data: Cookies; email address

    • Reach, Avazu, Cavai, Taboola and Quantcast Advertise

      Personal Data: Tracker; Usage Data

  • Analytics

    • Display Advertising extension for Google Analytics, Facebook Ads conversion tracking (Facebook pixel), Google Ads conversion tracking, Google Analytics, HubSpot Analytics, LinkedIn conversion tracking, Twitter Ads conversion tracking, Matomo and Quantcast Measure

      Personal Data: Cookies; Usage Data

    • User ID extension for Google Analytics

      Personal Data: Cookies

    • Pinterest Conversion Tag

      Personal Data: Cookies; device information; Usage Data

    • Google Analytics for Firebase, YouTube Analytics and Reporting API and TikTok conversion tracking

      Personal Data: Tracker

    • Microsoft Advertising Universal Event Tracking

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Universally unique identifier (UUID); Usage Data

    • Google Analytics with anonymized IP

      Personal Data: Tracker; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Outbrain conversion tracking (Outbrain pixel)

      Personal Data: device information; Tracker; Universally unique identifier (UUID); Usage Data

  • Content commenting

    • Facebook Comments

      Personal Data: Cookies; Usage Data

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Cookies; Usage Data

    • Firebase Remote Config

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Programmable Search Engine

      Personal Data: Cookies; Usage Data

    • Font Awesome

      Personal Data: Usage Data

  • Handling productivity related activity

    • Google Workspace

      Personal Data: Tracker

  • Heat mapping and session recording

    • Lucky Orange

      Personal Data: clicks; mouse movements; scroll position; scroll-to-page interactions; Tracker; Usage Data

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS) and Firebase Hosting

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Firebase Cloud Storage

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Infrastructure monitoring

    • Firebase Performance Monitoring

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • AddThis, Twitter Tweet button and social widgets and Facebook Like button and social widgets

      Personal Data: Cookies; Usage Data

  • Interaction with live chat platforms

    • Facebook Messenger Customer Chat

      Personal Data: Cookies; Data communicated while using the service; Usage Data

  • Managing contacts and sending messages

    • HubSpot Email

      Personal Data: email address; Usage Data

    • Firebase Notifications and Firebase Cloud Messaging

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Facebook Custom Audience and Twitter Tailored Audiences

      Personal Data: Cookies; email address

    • Facebook Remarketing, Google Ad Manager Audience Extension, Google Ads Remarketing, LinkedIn Website Retargeting, Remarketing with Google Analytics and Twitter Remarketing

      Personal Data: Cookies; Usage Data

    • Adobe Audience Manager

      Personal Data: Tracker; Usage Data

    • TikTok Remarketing

      Personal Data: Tracker

  • Social features

    • Firebase Invites and Firebase Dynamic Links

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

  • User database management

    • HubSpot CRM

      Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

    • HubSpot Lead Management

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Spades Media Limited, 6 Heritage Close, Sunbury-on-Thames, Surrey, TW16 6PY, United Kingdom

    Owner contact email: jim.banks@spadesmedia.com