Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Adblade, Microsoft Advertising, Google Ad Manager and Facebook Lookalike Audience

      Personal Data: Cookies; Usage Data

    • Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking, X Ads conversion tracking, Avalanche and Havas Media

      Personal Data: Trackers; Usage Data

    • Facebook Audience Network

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag) and Pinterest Conversion Tag

      Personal Data: device information; Trackers; Usage Data

    • Pinterest Ads

      Personal Data: Cookies; email address

    • Reach, Avazu, Cavai, Taboola and Quantcast Advertise

      Personal Data: Tracker; Usage Data

    • Microsoft Advertising Universal Event Tracking

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Universally unique identifier (UUID); Usage Data

    • Outbrain conversion tracking (Outbrain pixel)

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

    • TikTok conversion tracking

      Personal Data: Trackers

  • Analytics

    • Display Advertising extension for Google Analytics, Google Analytics, HubSpot Analytics, Matomo and Quantcast Measure

      Personal Data: Cookies; Usage Data

    • User ID extension for Google Analytics

      Personal Data: Cookies

    • Google Analytics for Firebase and YouTube Analytics and Reporting API

      Personal Data: Tracker

    • Google Analytics with anonymized IP

      Personal Data: Tracker; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Google Analytics 4 and Matomo Cloud

      Personal Data: Trackers

  • Contacting the User

    • Contact form

      Personal Data: Trackers

  • Content commenting

    • Facebook Comments

      Personal Data: Cookies; Usage Data

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Cookies; Usage Data

    • Firebase Remote Config

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Programmable Search Engine

      Personal Data: Cookies; Usage Data

    • Font Awesome

      Personal Data: Usage Data

    • Google Maps widget

      Personal Data: Trackers

  • Handling productivity related activity

    • Google Workspace

      Personal Data: Tracker

  • Heat mapping and session recording

    • Lucky Orange

      Personal Data: clicks; mouse movements; scroll position; scroll-to-page interactions; Tracker; Usage Data

    • Microsoft Clarity

      Personal Data: Trackers

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS) and Firebase Hosting

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Firebase Cloud Storage

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Infrastructure monitoring

    • Firebase Performance Monitoring

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • AddThis, Twitter Tweet button and social widgets and Facebook Like button and social widgets

      Personal Data: Cookies; Usage Data

  • Interaction with live chat platforms

    • Facebook Messenger Customer Chat

      Personal Data: Cookies; Data communicated while using the service; Usage Data

    • HubSpot Chat

      Personal Data: answers to questions; Trackers

  • Managing contacts and sending messages

    • HubSpot Email

      Personal Data: email address; Usage Data

    • Firebase Notifications and Firebase Cloud Messaging

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Facebook Custom Audience and Twitter Tailored Audiences

      Personal Data: Cookies; email address

    • Facebook Remarketing, Google Ad Manager Audience Extension, Google Ads Remarketing, LinkedIn Website Retargeting, Remarketing with Google Analytics and Twitter Remarketing

      Personal Data: Cookies; Usage Data

    • Adobe Audience Manager

      Personal Data: Tracker; Usage Data

    • TikTok Remarketing

      Personal Data: Tracker

  • Social features

    • Firebase Invites and Firebase Dynamic Links

      Personal Data: various types of Data as specified in the privacy policy of the service

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Cloudflare Bot Management

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

  • User database management

    • HubSpot CRM

      Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

    • HubSpot Lead Management

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Spades Media Limited, 6 Heritage Close, Sunbury-on-Thames, Surrey, TW16 6PY, United Kingdom

    Owner contact email: jim.banks@spadesmedia.com