Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel) and LinkedIn Ads

      Personal Data: Trackers; Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: browser information; city; device information; number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: email address; first name; last name; Usage Data

  • Collection of privacy-related preferences

    • iubenda Consent Solution

      Personal Data: Data communicated while using the service; Tracker

    • iubenda Cookie Solution

      Personal Data: Tracker

  • Contacting the User

    • Contact form

      Personal Data: city; country; email address; first name; last name; phone number; various types of Data

    • Mailing list or newsletter

      Personal Data: company name; email address; first name; last name

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Maps widget

      Personal Data: Tracker; Usage Data

    • YouTube video widget

      Personal Data: Trackers; Usage Data

  • Hosting and backend infrastructure

    • SiteGround Hosting

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Managing data collection and online surveys

    • Meta lead ads

      Personal Data: country; email address; first name; last name; Trackers; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

  • User database management

    • Pardot

      Personal Data: Data communicated while using the service; device information; email address; Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    METRA S.p.A.
    via Stacca 1,
    Rodengo Saiano, Brescia – Italy
    
    Tel: 030.6819.1

    Owner contact email: servizioclienti@metra.it