Personal Data processed for the following purposes and using the following services:

• • Advertising

    • 152 Media, Google Ads Similar audiences, Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • Google Ads Customer Match and TikTok conversion tracking

      Personal Data: Trackers

    • Direct marketing via SMS

      Personal Data: phone number

  • Analytics

    • Meta Events Manager

      Personal Data: Trackers

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Google Analytics Granular location and device data collection

      Personal Data: browser information; city; device information; number of Users; session statistics; Trackers; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: Trackers

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Managing contacts and sending messages

    • Klaviyo

      Personal Data: various types of Data

  • Managing data collection and online surveys

    • Klaviyo Forms and Meta lead ads

      Personal Data: Trackers

  • Remarketing and behavioral targeting

    • Google Ads Remarketing and Google Signals

      Personal Data: Trackers; Usage Data

    • TikTok Remarketing

      Personal Data: Trackers

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Torrefazione Mokaflor srl, Via delle Torri 55 - 50142 Firenze

    Owner contact email: info@caffelab.it