Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Microsoft Advertising, Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel), Google Ad Manager, Google Ads Similar audiences and Google Conversion linker

      Personal Data: Trackers; Usage Data

    • Microsoft Advertising Universal Event Tracking

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Universally unique identifier (UUID); Usage Data

    • Google Ads Audience Expansion and Google Ads Optimized Targeting

      Personal Data: clicks; interests; page views; Usage Data

    • Google Ads Customer Match

      Personal Data: country; email address; phone number; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); ZIP/Postal code

    • Google Ads enhanced conversions

      Personal Data: Trackers

    • Google Ads Smart Bidding

      Personal Data: page views; referral URL; Usage Data

  • Analytics

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics 4

      Personal Data: browser information; city; device information; number of Users; session statistics; Trackers; Usage Data

  • Backup saving and management

    • Backup on Google Drive

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Contacting the User

    • Contact form

      Personal Data: email address; first name

    • Mailing list or newsletter

      Personal Data: country; email address; first name; last name; physical address; Usage Data

  • Data transfer outside the EU

    • Data transfer abroad based on standard contractual clauses

      Personal Data: various types of Data

  • Displaying content from external platforms

    • Google Fonts, Google Maps widget, Video Vimeo, YouTube video widget and Font Awesome

      Personal Data: Trackers; Usage Data

  • Handling payments

    • Adyen, PayPal, PayNow and Klarna

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets

      Personal Data: Trackers; Usage Data

  • Interaction with live chat platforms

    • Zendesk Chat

      Personal Data: Data communicated while using the service; Trackers; Usage Data

  • Interaction with support and feedback platforms

    • Zendesk Widget

      Personal Data: Trackers; Usage Data

  • Managing support and contact requests

    • Zendesk

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: country; email address; first name; last name; phone number; physical address; User ID

  • Remarketing and behavioral targeting

    • Google Ads Remarketing and Google Ad Manager Audience Extension

      Personal Data: Trackers; Usage Data

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may follow the instructions provided by YourOnlineChoices (EU), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar initiatives. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Users may also opt out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general.

Further information about the processing of Personal Data

• • The Service is not directed to children under the age of 13

    Users declare themselves to be adult according to their applicable legislation. Minors may use this Website only with the assistance of a parent or guardian. Under no circumstance persons under the age of 13 may use this Website.

  • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Snowcountry B.V.
    Astronaut 10
    3824 MJ Amersfoort
    Netherlands

    Owner contact email: helpdesk@snowcountry.fi