Privacy Policy of bwa.it

Bwa.it collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Access to third-party accounts

      • Google Drive account access

        Personal Data: Data communicated while using the service

    • Advertising

      • Query Click, Google Ad Manager, Facebook Lookalike Audience and Google Ads Similar audiences

        Personal Data: Tracker; Usage Data

    • Analytics

      • Google Analytics Advertising Reporting Features

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • Google Analytics (Universal Analytics) and Google Analytics (Universal Analytics) with anonymised IP

        Personal Data: Tracker; Usage Data

    • Backup saving and management

      • Backup on Google Drive

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Collection of privacy-related preferences

      • iubenda Consent Solution

        Personal Data: Data communicated while using the service; Tracker

      • iubenda Cookie Solution

        Personal Data: Tracker

    • Connecting Data

      • Zapier

        Personal Data: Data communicated while using the service

    • Contacting the User

      • Contact form

        Personal Data: various types of Data

      • Mailing list or newsletter

        Personal Data: city; country; date of birth; email address; first name; last name; phone number; physical address; Tracker; Usage Data; ZIP/Postal code

    • Content performance and features testing (A/B testing)

      • Google Optimize and Google Optimize 360

        Personal Data: Tracker; Usage Data

    • Device permissions for Personal Data access

      • Device permissions for Personal Data access

        Personal Data: SMS permission; Social media accounts permission

    • Displaying content from external platforms

      • YouTube video widget and Google Fonts

        Personal Data: Tracker; Usage Data

      • YouTube Data API

        Personal Data: Data communicated in order to use the Service; Data communicated while using the service; Usage Data

    • Handling activities related to productivity

      • Google Sheets and Asana

        Personal Data: Data communicated while using the service

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Interaction with external social networks and platforms

      • Facebook Like button and social widgets and LinkedIn button and social widgets

        Personal Data: Tracker; Usage Data

      • YouTube button and social widgets

        Personal Data: Usage Data

    • Managing data collection and online surveys

      • Typeform and Google Forms

        Personal Data: Data communicated while using the service

    • Managing landing and invitation pages

      • Unbounce

        Personal Data: email address; Tracker; Usage Data

    • Registration and authentication provided directly by bwa.it

      • Direct registration

        Personal Data: various types of Data

    • Remarketing and behavioural targeting

      • Facebook Remarketing and Google Ads Remarketing

        Personal Data: Tracker; Usage Data

      • Facebook Custom Audience

        Personal Data: email address; Tracker

      • TikTok Remarketing

        Personal Data: Usage Data

    • SPAM protection

      • hCaptcha

        Personal Data: Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Tracker; Usage Data

    • Traffic optimisation and distribution

      • jsDelivr

        Personal Data: Usage Data

    • User database management

      • ActiveCampaign

        Personal Data: email address; Tracker; various types of Data as specified in the privacy policy of the service

      • Klaviyo CRM

        Personal Data: various types of Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Analysis and predictions based on the User’s Data (“profiling”)

      The Owner may use the Personal and Usage Data collected through bwa.it to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
      User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
      The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

    • Personal Data collected through sources other than the User

      The Owner of bwa.it may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing.
      Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

Contact information

    • Owner and Data Controller

      Ribitaly Srl - Milan, Italy - PIVA: 07361080968
      Copyright 2022, tutti i diritti riservati

      Owner contact email: info@bwa.it